The Broadsheet: February 2nd

Fortune

Good morning, Broadsheet readers! Hillary Clinton ekes out a win in Iowa, the Zika virus is public health enemy No. 1, and Marissa Mayer has a really, really bad day. Have a productive Tuesday.

EVERYONE'S TALKING

An Iowa eye-opener. While Hillary Clinton officially won the Iowa caucuses, she can't be happy with the results. She barely beat rival Bernie Sanders, with an analysis of voters confirming her major weaknesses: attracting young people and convincing voters that she's trustworthy. What's more, GOP candidate Marco Rubio—a viable Clinton challenger—beat expectations, coming in a close third behind Donald Trump. Meanwhile, the other woman in the race had an even worse night: After finishing with less than 2% of the vote, Carly Fiorina, who says she is not suspending her campaign, skipped her caucus night party to head straight to the airport.

 

ALSO IN THE HEADLINES

Oh man, Marissa... Yahoo CEO Marissa Mayer is giving new meaning to the phrase "tough week." Yahoo "accidentally" fired up to 30 employees who were only supposed to be on a shortlist for termination. Then came the news that former Yahoo employee Gregory Anderson, who was fired in 2014, is suing the Internet icon, alleging that Mayer's employee rating system is routinely manipulated to fire people without just cause. The capper: This all comes in the lead-up to a massive cost cutting plan, expected to be released today, which will shutter several business units and lay off around 15% of Yahoo's workforce.

 And Zika makes four. World Health Organization director-general Margaret Chan has officially called the Zika virus a global health emergency, marking only the fourth time the WHO has made such a declaration since 2007.  Fortune

 Germany gets it. Employment levels in Germany have skyrocketed over the past decade, thanks in large part to women. Bloomberg

 Monique's many hats. Monique Pressley is a minister, an entrepreneur, a TV personality—and a high-profile member of Bill Cosby's legal team. Washington Post

Wendi watch. Chinese-born businesswoman Wendi Murdoch—best known as the ex-wife of media mogul Rupert Murdoch—talks about her new career as a film producer.  Daily Beast

MOVERS AND SHAKERS: The New York Post reports that Natalie Massenet, founder of fashion e-commerce site Net-A-Porter, may soon be heading to VogueKatie Beirne Fallon, a top legislative official who worked to improve President Obama’s dysfunctional relationship with Congress, will leave the White House in the coming weeks.

IN CASE YOU MISSED IT

 I'll drink to that. With beer losing marketshare to wine and spirits, beer ads are finally trying to appeal to women as drinkers rather than bikini-clad eye candy. New York Times

 Donor dames. Hillary Clinton is the first presidential candidate to draw the majority of her donations from women—many of whom are first-time political donors. What prompted those women to open their wallets?  The Atlantic

Good riddance! IBM is ditching the company's 10-year-old performance review system, says Diane Gherson, Big Blue's chief human resources officer, and switching to one that will provide more feedback and flexibility.  Fortune

 An early adopter. Writer and programmer Ellen Ullman, who was one of the first women to enter—and stay—in technology, reflects on her time in the industry and lays out a vision for its future.   The New Republic

 Wild West. West, a marketing and design agency launched by former Apple marketing chief Allison Johnson, has eliminated most of its San Francisco-based creative and production departments.  AdWeek

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ON MY RADAR

When Whitney hit the high note  ESPN

The underground online marketplace for human breast milk  Broadly

Meet the mavericks making modeling more diverse  New York Magazine

It's official: Netflix is reviving Gilmore Girls  The Hollywood Reporter

QUOTE

What else do I need to do? I shouldn’t have to keep proving myself. I don’t want to.

Cindy Crawford, who says she'll retire from modeling when she turns 50 later this month.

 

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