Adele’s ‘Hello’ Breaks Another Huge Record on YouTube
Adele continues to smash records as her hit song “Hello” became the fastest video to break 1 billion views on YouTube.
In just 87 days, the song easily surpassed the previous mark held by PSY’s “Gangnam Style,” which took 158 days to reach the billion-view milestone, YouTube announced in a blog post on Friday.
“If anyone deserves it, it’s Adele and that song,” Susanne Daniels, the head of original programming at YouTube, told the New York Times.
Seventeen videos have made it past 1 billion views, according to YouTube, and all of them are music-related. Adele’s “Hello” joins “Baby” by Justin Bieber, “Lean On” by Major Lazer, “Party Rock” by LMFAO, and “Chandelier” by Sia.
The video for “Hello” was previously anointed as the biggest debut in 2015 on YouTube, with 50 million views in its first 48 hours alone. Adele also beat Taylor Swift’s “Bad Blood” for the most eyeballs on music platform Vivo in its first 24 hours with 27.7 million.
Adele’s album, 25, also made history when it sold 3.38 million U.S. copies in its first full week of its release, the biggest single-week sales tally for an album since Nielsen began tracking sales in 1991. It has sold 5.98 million copies so far.