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See American Airlines’ amazing explanation for its rainbow pride logo

American Airlines Announces New Destinations From LAX, Including Non Stop To ShanghaiAmerican Airlines Announces New Destinations From LAX, Including Non Stop To Shanghai

American Airlines (AAL) is one of a number of big companies getting on the Pride bandwagon this month — global Pride Month in the LGBTQ community, that is — and it seems like the brand just doesn’t care if you don’t like it.

As initially reported by Buzzfeed, someone on Twitter (TWTR) told the airline that changing its Twitter avatar to a rainbow flag image might upset some people, but whoever runs the airline’s social media account had a pretty salty response:

On social media, that’s called a win.