Disney’s <i>Frozen</i> sequel is already melting Wall Street’s heart
Disney’s stock was up over 4% Thursday after the company said it’s making a sequel to Frozen and put release dates on two upcoming Star Wars films. The company ended the trading day at $107.17, a new 52-week high.
Disney CEO Bob Iger said earlier Thursday that a Frozen is on the way, but he didn’t give a release date. He did, however, say that Star Wars: Episode VIII, the second in a new Star Wars trilogy, will hit theaters in May 2017. The first in the trilogy, The Force Awakens, comes out this December.
Disney also announced a Star Wars spinoff movie called Rogue One, slated to come out in December 2016. That means moviegoers will get at least one new film set in a galaxy far, far away every year for the next three years.
The first Frozen took home almost $1.3 billion at the box office, making it the highest-grossing animated film of all time. All told, Star Wars films have made nearly $4.8 billion adjusted for inflation, including re-releases. Neither of these figures takes into account merchandising and other offshoot revenue streams.
Also benefitting from the Frozen news was Mattel, up 4.18% Thursday thanks to a deal that gives it the right to make Frozen-themed toys.