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South Korean university students take a selfie in front of an International CES sign at the Las Vegas Convention Center in Las VegasSouth Korean university students take a selfie in front of an International CES sign at the Las Vegas Convention Center in Las Vegas
South Korean students take a selfie in front of an International CES sign at the Las Vegas Convention Center on January 4, 2015. Photograph by Steve Marcus — Reuters

Apple didn’t attend the 2015 International Consumer Electronics Show, but its presence was felt. Although many of the companies showing off connected products had apps for Android, writes Creative Strategies’ Ben Bajarin…

nearly every booth was only showing off their products working with iPhones or iPads. The CES show floor has essentially become, or at least it felt like for me observationally, a giant Apple ecosystem showcase.”

See: The Apple Electronics Show (behind the Techpinions paywall)

Below: Photos from the floor.

Waterproof iPhones

 

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VW with CarPlay

 

Laser pointer

 

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Follow Philip Elmer-DeWitt on Twitter at @philiped. Read his Apple AAPL -0.95% coverage at fortune.com/ped or subscribe via his RSS feed.