You can hardly go a day without reading something about “green initiatives” – it’s essentially become a self-parody. How much, then do people actually care about environmental issues? Fortune and Time polled more than 3,500 people in six countries to find out. It found that 68% of people believe that energy issues are very important, but what exactly does that mean? The graphs below will tell you what people care about, and show the difference of opinions in different countries and cultures, and what people are actually doing to live their belief in energy conservation.

A note about the graphics: “Strong Finance” indicates survey respondents who “Always stick to a monthly budget” and “Always set aside money for retirement” while “Weak Finance” indicates survey respondents who “Rarely” or “Never stick to a monthly budget” and “Rarely” or “Never set aside money for retirement.”

Graphics by Analee Kasudia