• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
mobile apps

5 apps to track your every idea

By
Verne Kopytoff
Verne Kopytoff
,
Brett Krasnove
Brett Krasnove
, and
Brett Krasnove
Brett Krasnove
Down Arrow Button Icon
By
Verne Kopytoff
Verne Kopytoff
,
Brett Krasnove
Brett Krasnove
, and
Brett Krasnove
Brett Krasnove
Down Arrow Button Icon
March 22, 2013, 11:49 AM ET
You're sitting in a café for a few minutes scrolling through the news on your tablet when a few ideas suddenly pop into your head about a project at work. In an earlier era, you'd probably jot the ideas down on a napkin and stuff it in your pocket. Or maybe you'd send a quick email to yourself. Neither option is particularly convenient. Today, a number of online services are trying to solve the problem of note taking on the fly. They give people using a computer or mobile device a central place to save notes, links and photos. This week, Google joined the already crowded field by introducing Keep, a service that is clearly inspired by its rivals. Google's effort is inevitably a serious one, if only because it has such big name behind it and access to hundreds of millions of existing users. Given the number of note taking services available, figuring out which one is best can be difficult. They all have strengths and weaknesses based on their features, design and compatibility. The differences between services are in the details. Can you use your voice to create notes instead of having to go to the trouble of typing them? Is an app available on Android devices? How much data can you upload per month without having to pay? In the end, a note taking service that works for one person may not for another. Here's recap of five note-taking services and what they offer.

You're sitting in a café for a few minutes scrolling through the news on your tablet when a few ideas suddenly pop into your head about a project at work. In an earlier era, you'd probably jot the ideas down on a napkin and stuff it in your pocket. Or maybe you'd send a quick email to yourself. Neither option is particularly convenient.

Today, a number of online services are trying to solve the problem of note taking on the fly. They give people using a computer or mobile device a central place to save notes, links and photos. This week, Google joined the already crowded field by introducing Keep, a service that is clearly inspired by its rivals. Google's effort is inevitably a serious one, if only because it has such big name behind it and access to hundreds of millions of existing users.

Given the number of note taking services available, figuring out which one is best can be difficult. They all have strengths and weaknesses based on their features, design and compatibility. The differences between services are in the details.

Can you use your voice to create notes instead of having to go to the trouble of typing them? Is an app available on Android devices? How much data can you upload per month without having to pay? In the end, a note taking service that works for one person may not for another. Here's recap of five note-taking services and what they offer.

Evernote

With 50 million users, Evernote is the pack's leader. The service, available on iOS and Android, has most everything users need like the ability to organize information into individual notebooks and share with others. To avoid having to type notes, Android users can use an automated transcription service that turns speech into text -- at least in theory. However, there is no built-in equivalent for iOS users. Evernote's free service limits uploads to 60 MB per month. A premium version with up to 1 GB of uploads per month costs $45 annually. Earlier this month, Evernote suffered a black eye when it revealed that hackers had infiltrated its computer system. As a result, it had to reset all user passwords.

Simplenote

Simplenote

A close rival of Evernote, Simplenote offers many of the same kinds of features, but limited to iOS devices and the Web. Unlike the others, Simplenote's free service comes with ads. A premium version without ads and extra features like synching with Dropbox, the online storage service, is $20 annually. In a sign of how hot the note-taking field is, Automattic, the company behind WordPress blogging software, acquired Simplenote's parent earlier this year.

A close rival of Evernote, Simplenote offers many of the same kinds of features, but limited to iOS devices and the Web. Unlike the others, Simplenote's free service comes with ads. A premium version without ads and extra features like synching with Dropbox, the online storage service, is $20 annually. In a sign of how hot the note-taking field is, Automattic, the company behind WordPress blogging software, acquired Simplenote's parent earlier this year.

Notability

Notability

Notability is known as a palette for annotating notes and files stored on the service. Users can highlight text, write using their finger on documents including PDFs and draw pictures. Annotated files can be saved and shared. Notability is available only as an iPad app, which costs $2. Because of its limited compatibility, the service is not for everyone. Schools and people in creative professions may find it highly useful (and fun).

Notability is known as a palette for annotating notes and files stored on the service. Users can highlight text, write using their finger on documents including PDFs and draw pictures. Annotated files can be saved and shared. Notability is available only as an iPad app, which costs $2. Because of its limited compatibility, the service is not for everyone. Schools and people in creative professions may find it highly useful (and fun).

Catch

Catch

Catch covers most of the bases necessary in note taking service. Text, audio and photo notes can be organized into folders and tagged so that they can be easily found. Users can also create checklists, share information privately and collaborate, with each contribution listed so you know who added what. Catch's free service, which limits uploads to 70 MB per month, is available on Android and iOS devices along with the Web. Premium versions with bigger uploads and extra sharing -- aimed largely at business customers - cost $45 and $145 annually.

Catch covers most of the bases necessary in note taking service. Text, audio and photo notes can be organized into folders and tagged so that they can be easily found. Users can also create checklists, share information privately and collaborate, with each contribution listed so you know who added what. Catch's free service, which limits uploads to 70 MB per month, is available on Android and iOS devices along with the Web. Premium versions with bigger uploads and extra sharing -- aimed largely at business customers - cost $45 and $145 annually.

Keep

Keep

Basic is the best word to describe Google's foray into note taking, which is part of its Drive online storage service. Keep has a simple design and offers voice to text transcription and sharing. But compared with some rivals, it lacks some functions like the ability to categorize notes and set an alarm for reminders. It is also only available on Android 4.0 devices or higher and through the Web. Google has a reputation for introducing skeletal products and then improving them over time. But more recently, it has also developed a reputation for killing products that don't work out, which doesn't exactly build confidence among users who have been burned. In fact, this is Google's second try at note taking after killing a previous effort, Notebook, last year.

Basic is the best word to describe Google's foray into note taking, which is part of its Drive online storage service. Keep has a simple design and offers voice to text transcription and sharing. But compared with some rivals, it lacks some functions like the ability to categorize notes and set an alarm for reminders. It is also only available on Android 4.0 devices or higher and through the Web. Google has a reputation for introducing skeletal products and then improving them over time. But more recently, it has also developed a reputation for killing products that don't work out, which doesn't exactly build confidence among users who have been burned. In fact, this is Google's second try at note taking after killing a previous effort, Notebook, last year.

About the Authors
By Verne KopytoffSenior Editor, Tech
LinkedIn iconTwitter icon

Verne Kopytoff is a senior editor at Fortune overseeing trends in the tech industry. 

See full bioRight Arrow Button Icon
By Brett Krasnove
See full bioRight Arrow Button Icon
By Brett Krasnove
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

A ULA Atlas V-551 rocket lifts off with 27 new Amazon Leo satellites from Cape Canaveral Space Force Station in Florida on December 14, 2025. (Photo: Manuel Mazzanti/NurPhoto/Getty Images)
NewslettersFortune Tech
Why Amazon bought Globalstar for $11.6 billion
By Andrew NuscaApril 15, 2026
7 minutes ago
Jeremy Renner
AIHealth
Exclusive: Jeremy Renner bets on the tech that could have saved his life faster: ‘There’s 150 people that are responsible for me not dying’
By Catherina GioinoApril 15, 2026
47 minutes ago
Current refi mortgage rates report for April 15, 2026
Personal FinanceReal Estate
Current refi mortgage rates report for April 15, 2026
By Glen Luke FlanaganApril 15, 2026
3 hours ago
Current ARM mortgage rates report for April 15, 2026
Personal FinanceReal Estate
Current ARM mortgage rates report for April 15, 2026
By Glen Luke FlanaganApril 15, 2026
3 hours ago
Mortgage rates today, April 15, 2026
Personal Financemortgages
Mortgage rates today, April 15, 2026
By Glen Luke FlanaganApril 15, 2026
3 hours ago
The hidden menace behind Big Tech’s AI arms race: Meta, Amazon and others are spending billions on hardware that’s worthless in 3 years
AIFinance
The hidden menace behind Big Tech’s AI arms race: Meta, Amazon and others are spending billions on hardware that’s worthless in 3 years
By Shawn TullyApril 15, 2026
3 hours ago

Most Popular

Billionaire philanthropist MacKenzie Scott has donated again—a week after gifting millions to a college, she's just given $70 million to Meals on Wheels America
Success
Billionaire philanthropist MacKenzie Scott has donated again—a week after gifting millions to a college, she's just given $70 million to Meals on Wheels America
By Fortune EditorsApril 13, 2026
2 days ago
Retirees are facing a $345,000 bill they never saw coming — and most aren't prepared
Commentary
Retirees are facing a $345,000 bill they never saw coming — and most aren't prepared
By Fortune EditorsApril 14, 2026
24 hours ago
He was coding at 12 like Elon Musk and became one of Google’s youngest-ever CMOs—but now says Gen Z is better off ice skating than learning to code
Success
He was coding at 12 like Elon Musk and became one of Google’s youngest-ever CMOs—but now says Gen Z is better off ice skating than learning to code
By Fortune EditorsApril 14, 2026
1 day ago
Anthropic is facing a wave of user backlash over reports of performance issues with its Claude AI chatbot
AI
Anthropic is facing a wave of user backlash over reports of performance issues with its Claude AI chatbot
By Fortune EditorsApril 14, 2026
1 day ago
Current price of gold as of April 13, 2026
Personal Finance
Current price of gold as of April 13, 2026
By Fortune EditorsApril 13, 2026
2 days ago
Current price of oil as of April 14, 2026
Personal Finance
Current price of oil as of April 14, 2026
By Fortune EditorsApril 14, 2026
22 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.