Company: Tencent Number of users: 784 million Who they are: Teens, second-tier cities What users do: Basic instant messaging; users IM and play games, and Tencent relies on QQ to cross-promote services
Qzone
Qzone
Company: Tencent Number of users: 597 million Who they are: Popular with young teens and rural users What users do: Write blogs, share photos, listen to musicCompany: Tencent Number of users: 597 million Who they are: Popular with young teens and rural users What users do: Write blogs, share photos, listen to music
Company: Tencent Number of users: 469 million Who they are: Second-tier cities What users do: Read and share celebrity-news snippets
Weixin (WeChat)
Weixin (WeChat)
Company: Tencent Number of users: 100+ million Who they are: Educated users in first-tier cities What users do: Chat with friends via mobile location-based group-messaging applicationCompany: Tencent Number of users: 100+ million Who they are: Educated users in first-tier cities What users do: Chat with friends via mobile location-based group-messaging application
Company: Sina Number of users: 368 million Who they are: Educated user base, first-tier cities What users do: Publish and share short bursts of celebrity gossip and breaking news
Renren
Renren
Company: Oak Pacific Ineractive Number of users: 140 million Who they are: University students What users do: Update profiles, share photos and videosCompany: Oak Pacific Ineractive Number of users: 140 million Who they are: University students What users do: Update profiles, share photos and videos
