• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

2

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

3

The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow

1

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

2

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

3

The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
Strategy

Will IBM’s Watson put your job in jeopardy?

Fortune Editors
By
Fortune Editors
Fortune Editors
Down Arrow Button Icon
Fortune Editors
By
Fortune Editors
Fortune Editors
Down Arrow Button Icon
February 15, 2011, 9:33 AM ET
Add Fortune on Google for similar content.

If IBM’s supercomputer outperforms some of Jeopardy!’s greatest minds, what does that spell for the rest of us working stiffs? As it turns out, workers may have some cause for concern.

By Martin Ford, contributor

This week’s showdown between IBM’s Watson supercomputer and the world’s


top Jeopardy! players raises several questions on the impact that artificial intelligence will have on the future job market. After all, if a machine can beat humans at Jeopardy!, will computers soon be competing with people for knowledge-based jobs?

If IBM’s (IBM) hopes for the technology are realized, workers may, in fact, have cause for concern. The company’s website says that “Watson’s first test will be on Jeopardy!, but the real test will be applying the underlying data management and analytics technology across different industries.” In a video describing Watson, an IBM executive says the technology “will revolutionize industries at a level which has never been done before.”

Unlike other advanced software applications, Watson has a command of natural language, it can simultaneously launch hundreds of information-seeking algorithms, and, perhaps most importantly, it has the ability to learn and improve its performance over time.

Watson’s creators trained it with thousands of Jeopardy! sample questions, eventually driving it to perform at championship level. Just as practice makes a person better at a particular task, machine learning techniques allow software applications to get better with experience. Watson-like technology has obvious applications in areas like customer service and support, legal research and medical diagnosis. And when it comes to learning, machines enjoy an important advantage over human workers: once a machine or software application has been trained, that knowledge and expertise can be replicated quickly and easily.

Current research in artificial intelligence goes far beyond simply building machines to answer questions based on existing information. At Cornell University, a team of researchers has built an application that analyzes raw scientific data and is then able to discover new rules or equations explaining the underlying phenomena — an accomplishment that might require years for a human scientist. In the future, it’s likely that smart applications will increasingly combine natural language capability with the ability to autonomously find, analyze and present information in just about any field of expertise.

Watson is by no means a true thinking machine. Rather, it’s a highly specialized application designed especially to play Jeopardy!. All existing practical applications of artificial intelligence are similarly specialized — we are at least decades away from creating general, human-like artificial intelligence, and it may even be unachievable.

But don’t assume that means artificial intelligence won’t replace workers. Nearly all jobs in today’s economy are specialized, and as applications like Watson become more versatile and affordable, they will be used in a variety of areas, especially in large organizations.

Machine learning is not limited to knowledge-based jobs and tasks. Heartland Robotics, a startup company founded by Rodney Brooks, a researcher at MIT, is reportedly developing a trainable manufacturing robot that will cost as little as $5,000 — a price point that makes up less than two months of a typical worker’s pay and benefits.

While Heartland is initially focusing on manufacturing, the most significant impact on workers in the United States will come if and when low-cost, trainable robots and other forms of automation are used in the service sector.

For many lower wage jobs, automation has been kept at bay by a human worker’s unique ability to recognize complex visual images and then interact with their environment accordingly. But machines and robots are growing increasingly dexterous and better at seeing and understanding the world around them. Robots in Japan, for example, are able to autonomously pick strawberries, selecting only the ripest berries based on their color.

The technologies that power Watson will likely find their way into a variety of software applications and robots that can compete for both high and low skill jobs. As artificial intelligence software improves and hardware becomes dramatically faster and more affordable over the coming decade, job creation in both low and high skill occupations risks falling short of expectations. And employers in a wide range of industries may increasingly choose technology over people. Few, if any, economists seem willing to acknowledge that scenario, but if it does come to pass, what we consider unacceptable levels of unemployment today could become the new normal tomorrow.

Martin Ford is the author of The Lights in the Tunnel: Automation, Accelerating Technology and the Economy of the Future and blogs regularly at http://econfuture.wordpress.com.


[cnnmoney-video vid=video/technology/2011/02/14/t-tt-jeopardy-watson-ibm.cnnmoney/]

—-

Coming soon: You Can’t Fire Everyone
Have you been fired — or been the one swinging the axe? Tell us your stories. We’ll highlight the most interesting and instructional stories in a section debuting in March.

About the Author
Fortune Editors
By Fortune Editors
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Careers

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Careers

Financial advisor presents a graph to her client.
Career HubEducation
How to become a financial advisor: 4 steps to a life-long career
By Preston ForeJanuary 2, 2025
2 years ago
Group of business people look at charts and graphs.
Career HubEducation
How to become an actuary: 4 steps to earn six figures
By Preston ForeOctober 21, 2024
2 years ago
Woman analyzes a chart with a laptop next to her.
Career HubEducation
How to become a CPA
By Preston ForeSeptember 27, 2024
2 years ago
Woman explains a concept to a woman sitting next to her.
Career HubEducation
How to become an accountant
By Preston ForeSeptember 20, 2024
2 years ago
Group of varied professionals stand looking toward the camera.
Career HubEducation
These are the nation’s fastest growing jobs—and many pay $100k
By Preston ForeSeptember 13, 2024
2 years ago
Nurse pulls cash out of the front pocket of their scrubs.
Career HubEducation
A guide to a nurse’s salary: Broken down by all 50 states and industry type
By Preston ForeAugust 7, 2024
2 years ago

Most Popular

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
By Sydney LakeJuly 23, 2026
2 days ago
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
By Eleanor PringleJuly 24, 2026
15 hours ago
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
Economy
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
By Sasha RogelbergJuly 23, 2026
1 day ago
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
Real Estate
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
By Nick LichtenbergJuly 22, 2026
2 days ago
Current price of oil as of July 24, 2026
Personal Finance
Current price of oil as of July 24, 2026
By Joseph HostetlerJuly 24, 2026
13 hours ago
Turns out Dead Internet Theory was right: AI agents are eating the Web, growing by nearly 8,000% and rewiring the Internet's business model
AI
Turns out Dead Internet Theory was right: AI agents are eating the Web, growing by nearly 8,000% and rewiring the Internet's business model
By Mia OsmonbekovJuly 23, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.