• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Video Games

Nintendo does 3D with the groundbreaking 3DS (video)

By
JP Mangalindan
JP Mangalindan
Down Arrow Button Icon
By
JP Mangalindan
JP Mangalindan
Down Arrow Button Icon
January 12, 2011, 11:36 AM ET

The new 3DS might look milquetoast, but it’s Nintendo’s latest stab at doing what it does best: Videogame innovation.



The Nintendo 3DS

In March*, Nintendo launches the 3DS in the U.S. If all goes according to plan the handheld console will one-up previous Game Boy iterations and Sony’s Playstation Portable with more advanced hardware, most notably a 3-D screen that doesn’t require the clunky glasses consumers now associate with 3-D TVs, movies, and games. (Note: Nintendo says the 3DS is part of the “DS family.”)

On the outside, the 3DS bears a striking resemblance to its predecessor, the DSi, a lightweight, plastic clamshell handheld device lithe enough to slip into your back pocket, but so benign-looking so as to pass for a toy, albeit a high-end one. Similarly, the 3DS weighs in at 226 grams and measures 5.3-inches wide, 2.9-inches long and less than an inch tall when shut.

Here’s a list of confirmed features:

  • Two screens: a 3.5-inch 3-D screen with an 800 x 240 pixel resolution — 400 pixels for each eye. Again, no glasses required. A second 3-inch non-3-D, touch screen with a 320 x 240 pixel resolution rests on the 3DS’s bottom half.
  • Several augmented reality games will come pre-installed, along with at least six AR “cards” which these games can interact with.
  • The 3-D Depth Slider lets players crank up (or turn down) the level of 3-D as easily as you would turn up the volume with an analogue slider. For instance, if you slide the 3-D effect all the way down, you’re left with a normal 2-D image.
  • Three cameras: two on the outside of the chassis which combine images to create 3-D photos and a standard VGA camera on the inside that takes candy bar phone-like 2-D pics.
  • Sleep Mode WiFi: Nintendo’s latest can download new game content – stages, ghost data, rankings – and communicate with other 3DSes within proximity while turned off. So hypothetically, a player with a 3DS in his bag could automatically swap Pokémon with another player’s 3DS while walking down the street.
  • A motion sensor and a gyro sensor enabling motion-based game mechanics not unlike those found in iPhone or iPod Touch games. Players could arguably use tilt the Game Boy to steer left or right while driving, or shake it to dodge opponents in one-on-one fighting games.
  • A 2 GB SD Card for storage.
  • A speculated price point of between $249 and $299 in the U.S., significantly more than the Nintendo Wii console’s current $199 price tag.

Fortune senior writer Jessi Hempel interviewed Nintendo President Reggie Fils-Aime at CES, who walked her through the ins-and-outs of the 3DS:

[cnnmoney-video vid=/video/technology/2011/01/11/bst_nintendo_3ds.fortune]

*Editor’s note: Due to an editing error, the unconfirmed release date of March 11th was published. Nintendo has said that the 3DS will be released sometime in March 2011 in North America. The sentence has been corrected.

About the Author
By JP Mangalindan
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

A man in a suit and tie
InvestingMeta
Meta just bumped its 2026 capex forecast up to as much as $145 billion for the AI boom—and investors flinched
By Amanda GerutApril 29, 2026
51 minutes ago
teri
BankingBanks
Exclusive: America’s largest Black-owned bank launches podcast with mission to unlock hidden shame holding back generational wealth
By Nick LichtenbergApril 29, 2026
59 minutes ago
daca and tps protest sign
LawDonald Trump
Supreme Court weighs Trump administration push to end protections for migrants from Haiti and Syria
By The Associated Press and Lindsay WhitehurstApril 29, 2026
3 hours ago
pete hegseth
PoliticsIran
‘A strategic blunder’: Democrats confront Hegseth as the Iran war’s price tag hits $25 billion
By The Associated Press, Ben Finley, Stephen Groves, David Klepper and Konstantin ToropinApril 29, 2026
3 hours ago
A broken grounded plane sits on the tarmac surrounded by machinery
North AmericaAirports
Trackers will be added to emergency vehicles at LaGuardia following deadly March collision
By Bruce Shipkowski and The Associated PressApril 29, 2026
4 hours ago
People wait in long lines at the airport.
PoliticsWhite House
More airport disruptions may be coming as White House warns pay for TSA workers will ‘soon run out’
By Lisa Mascaro and The Associated PressApril 29, 2026
4 hours ago

Most Popular

Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
Success
Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
By Preston ForeApril 27, 2026
2 days ago
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
AI
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
By Sasha RogelbergApril 28, 2026
2 days ago
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
Energy
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
By Shawn TullyApril 29, 2026
17 hours ago
Current price of gold as of April 28, 2026
Personal Finance
Current price of gold as of April 28, 2026
By Danny BakstApril 28, 2026
1 day ago
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
Economy
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
By Eleanor PringleApril 29, 2026
13 hours ago
More than two-thirds of U.S. schools say they’re unable to afford the cost of student free lunch—and MAHA’s dietary guidelines may make it worse
Economy
More than two-thirds of U.S. schools say they’re unable to afford the cost of student free lunch—and MAHA’s dietary guidelines may make it worse
By Sasha RogelbergApril 29, 2026
15 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.