Build-a-Bear trade turns bullish

December 4, 2010, 2:47 AM UTC

There is always a bull market somewhere, I seem to have heard someone say. As it happens, today it is in teddy bears.

Take a look at this afternoon’s action in Build-a-Bear Workshop (BBW), which surged 33% after Bloomberg reported the St. Louis-based firm approached potential private equity buyers.

Not, um, bearish

Bloomberg sagely notes that CEO Maxine Clark calls herself the “chief executive bear” on the firm’s Web site, though that’s not all you’ll find there. Take this nugget, which surely will be of interest as the barbarians consider whether to storm this particular gate.

Bearemy, our huggable mascot, was born on August 21st, 1998 in St. Louis, Missouri. When he came to us we knew he was a beary special friend, so how would we find the pawfect name?  

Sorry for the inconvenience, but you’ll have to click to find out.