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Ex-PepsiCo CEO Indra Nooyi worked from midnight until 5 a.m. as a receptionist to pay for her Yale degree—and she says ‘respect went up’ because of it

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Shark Tank's Kevin O'Leary says if he were 25 today, he'd chase these two booming opportunities in the world of AI

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China’s birth rate just hit its lowest point since 1949—and Trip.com cofounder James Liang thinks that’s a threat to innovation

Coach Wooden’s words of wisdom

By
Patricia Sellers
Patricia Sellers
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By
Patricia Sellers
Patricia Sellers
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June 7, 2010, 4:07 PM ET
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My friend Sam Courtney turns 21 tomorrow. I didn’t go to his celebration in Washington this weekend, but I sent some advice–from John Wooden. As I told Sam, the legendary UCLA basketball coach, who died on Friday at age 99, carried these words from his father wherever he went:

“Be true to yourself. Make each day a masterpiece. Help others. Drink deeply from good books. Make friendship a fine art. Build a shelter against a rainy day.”

I’m passing on Wooden’s words, as I did to Sam, just because. Because business is a lot like sports. And there are lots of lessons to be shared. If you don’t believe it, check out Coach Wooden’s “Pyramid of Success.” It’s an evergreen guide for Fortune 500 CEOs or entrepreneurs or anyone who wants to do well and endure.

My boss, Andy Serwer, is a Wooden fan too. He came to know the legend in his last years. He wrote about him here.



P.S. Sam’s dad, a stockbroker, just chimed in by email, saying about his son: “He has a fabulous internship with NVR Homes this summer. NVR is a NYSE company, and look at its stock price the last 10 years. The market is flat, and a homebuilder is up sevenfold! Amazing. Sam is available for a cover photo shoot in Fortune in the next few weeks!”

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