The four big U.S. wireless carriers – AT&T (T), Sprint (S), T-Mobile (DT) and Verizon Wireless (VZ) – didn’t perform well in a customer experience analysis, Forrester Research said; the four had the lowest average score compared with credit card companies, electronics retailers and PC manufacturers.
Why did the carriers do poorly? Partly, they could improve their accessibility through e-mail and phone agents, the researchers said. There were bright spots, though – particularly T-Mobile’s flexible shopping cart and AT&T’s phone agents, who earned marks as being particularly helpful.
Subscribe to Well Adjusted, our newsletter full of simple strategies to work smarter and live better, from the Fortune Well team. Sign up today.
