• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
RetailBrainstorm E

The Coolest Things Ikea, Coca-Cola, and Walmart Are Doing to Cut Waste

By
Beth Kowitt
Beth Kowitt
Down Arrow Button Icon
By
Beth Kowitt
Beth Kowitt
Down Arrow Button Icon
May 16, 2016, 9:15 PM ET

Take, make, and dispose—for years that has been the developed world’s economic model. This consumption cycle led the World Bank to estimate that the globe was on track to produce 6 million metric tons of solid waste per day by 2025, up from 3.5 million metric tons in 2010.

But there are signs the take-make-dispose paradigm is shifting, and some of the world’s largest companies are helping to drive change through their scale.

At Fortune’s Brainstorm E conference in Carlsbad, Calif. on Monday, the chief sustainability officers of Ikea, Walmart (WMT), and Coca-Cola (KO) discussed what they’re doing to improve their companies’ and consumers’ environmental footprints. Here are some of the coolest ideas we heard:

Ikea: The furnishings giant has instituted a “save the furniture program” in Belgium. People bring in old furniture, are given a voucher, and Ikea then sells the furniture for the same price that is on that voucher. Chief sustainability officer Steve Howard says that the company will implement a U.S. pilot program next year, which won’t be just for Ikea furniture but an “amnesty for pre-loved furniture.” To encourage people to fix broken furniture rather than throw it away, the company is now shipping a million spare parts to repair products.

Ikea has made energy a big focus. The Swedish brand operates 29 wind farms and 800,000 solar panels, having invested 1.6 billion Euros into renewables. Ikea is “a renewable power company today,” Howard says. “We’ve taken power from a cost to profit center.” The company is also driving consumer behavior by selling solar panels and exclusively LED light bulbs in its stores.

Walmart: As the biggest seller of groceries in the U.S., Walmart (WMT) has taken a close look at inefficiencies within the food system. The company has changed “best by” or “sell by” dates on its products to “best used by” dates to make it clearer to consumers when food has gone bad, which cuts back on food waste, says Walmart chief sustainability officer Kathleen McLaughlin. The retailer now takes 25,000 tractor-trailer loads of food waste to anaerobic digesters, which saves it from going into landfills and instead converts the tossed food into biogas. The company is also working with suppliers to help farmers optimize fertilizer use through precision agriculture.

Coca-Cola: The beverage company is looking at technology that would let it reuse water in every aspect of production. Pilot programs have reduced water by 30%, says Coca-Cola chief sustainability officer Bea Perez. But she notes that the company can push the technology and dialogue, but still needs to follow the consumer, and is therefore grappling with the question of whether consumers would be willing to drink it. Coke (KO) has also done work around packaging, turning recycled bottles into luxury goods like scarves and bags. The big reach dream: to one day have a bottle that the consumer can eat.

About the Author
By Beth Kowitt
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Retail

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Economy
'I just don't have a good feeling about this': Top economist Claudia Sahm says the economy quietly shifted and everyone's now looking at the wrong alarm
By Eleanor PringleJanuary 31, 2026
1 day ago
placeholder alt text
Future of Work
Ford CEO has 5,000 open mechanic jobs with up to 6-figure salaries from the shortage of manually skilled workers: 'We are in trouble in our country'
By Marco Quiroz-GutierrezJanuary 31, 2026
1 day ago
placeholder alt text
Success
Ryan Serhant starts work at 4:30 a.m.—he says most people don’t achieve their dreams because ‘what they really want is just to be lazy’
By Preston ForeJanuary 31, 2026
1 day ago
placeholder alt text
Success
Alexis Ohanian walked out of the LSAT 20 minutes in, went to a Waffle House, and decided he was 'gonna invent a career.' He founded Reddit
By Preston ForeJanuary 31, 2026
1 day ago
placeholder alt text
Economy
Meet the first CEO of the IRS: A Jamie Dimon protege facing a $5 trillion test this tax season
By Shawn TullyJanuary 31, 2026
1 day ago
placeholder alt text
Startups & Venture
Silicon Valley legend Kleiner Perkins was written off. Then an unlikely VC showed up
By Allie GarfinkleJanuary 31, 2026
22 hours ago

Latest in Retail

C-SuiteRetail
Meet Walmart’s new CEO, John Furner: Once an hourly worker, today he takes charge of the top company in the Fortune 500
By Marco Quiroz-GutierrezFebruary 1, 2026
1 hour ago
North AmericaDrugs
Mexico’s ban on vapes could give drug cartels more revenue — ‘those selling cocaine, fentanyl, marijuana are selling you vapes’
By María Verza and The Associated PressJanuary 31, 2026
23 hours ago
coffee
RetailCoffee
Starbucks battles the ‘polyamorous’ era of coffee as customers experiment: ‘they’re seeing what’s out there’
By Dee-Ann Durbin and The Associated PressJanuary 31, 2026
1 day ago
Gamestop
Big TechGameStop
Five years after the short squeeze, GameStop’s CEO is betting on a ‘genius or totally foolish’ $100 billion-plus acquisition
By Jake AngeloJanuary 30, 2026
2 days ago
niccol
Workplace CultureStarbucks
‘What do you think is going on with the stock price?’: Starbucks CEO Brian Niccol says baristas’ market savvy makes him proud
By Jake AngeloJanuary 30, 2026
2 days ago
Workplace CultureWalmart
Walmart doubles down on health, giving 3,000 pharmacy workers a promotion and a raise of up to 86%—with no college degree required
By Sydney LakeJanuary 29, 2026
3 days ago