Muhammad Ali attends the 2014 Muhammad Ali Humanitarian Awards at the Louisville Marriott Downtown on September 27, 2014 in Louisville, United States.
Photograph by Stephen J. Cohen — Getty Images
By Ben Geier
February 18, 2015

Under Armour — already one of the leading activewear brands in the country — just announced a major new celebrity endorsement deal.

Is it an big time NBA Star? An up-and-coming quarterback? A contender to win the 100 yard dash in the 2016 Rio Olympics?

Nope, none of the above. It’s Muhammad Ali, the legendary boxer known in the 1960s and 70s for his over-the-top personality, his crafty moves in the ring and his outspoken politics. Ali’s brand will appear on UA gear starting later this year as part of a deal between Under Armour and the company that owns Ali’s licensing rights, ESPN reports.

Ali, though, hasn’t fought professionally since 1981. He’s 73 years old. Lets face it, a lot of millennials probably picture Will Smith — who starred in a biopic about the pugilist — when they hear Ali’s name.

But Ali is far from the only aging athlete still cashing checks on endorsement deals. Here’s five others who still make bank on long ago accomplishments.


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