• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Apple

With two weeks to go, used iPhones flood the market

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
August 27, 2014, 11:52 AM ET

The market for used iPhones is a funny thing.

It hums along steadily most of the year until, just before the launch — or, more accurately, the expected launch — of a new model, things go nuts.

This year, more than ever. A few data points:

  • According to a survey by Hanover Research, an unprecedented 48% of iPhone owners plan to trade up to whatever Apple has up its sleeve.
  • Gazelle, a leading trade-in site, saw iPhone offers peak at five per second one day last week before settling down to two per second, up 50% from last year.
  • Another site, NextWorth, saw average daily iPhone traffic jump 350% from the previous month. “That’s up from a lift of 182% last year, or almost two times the acceleration,” NextWorth’s Jeff Trachsel told Computerworld. “There’s tremendous pent-up demand for a larger iPhone.”

The flood of second-hand iPhones reassured Wall Street and help lift Apple’s shares, which hit new all-time highs every day last week.

The market value of those second-hand iPhones, however, has been sliding the other way, according to eBay, where nearly 400,000 iPhones changed hands in the two weeks before the last three launches. Historically, iPhone prices on eBay peak three weeks pre-launch.

Several re-sale sites, including Gazelle and NextWorth, offer to lock in prices before they fall any further (see attached chart).

Both companies have timed their offers to Apple’s rumored (but still unconfirmed) Sept. 9 introduction and an estimated Sept. 19 launch date.

Gazelle will be buying used iPhones right to the bitter end. If you pass by Apple’s Fifth Ave. store on an iPhone launch day, you’ll see them working the lines.

But if you wait that long to sell, you’ll get whatever the market will bear.

Which site gives the best deal? The Wall Street Journal‘s Rani Molla posted a handy chart Tuesday (see below). The prices shown are the highest offered for iPhones in good condition, chargers included. Phones that are unlocked are more valuable than ones that aren’t, especially on sites like Amazon.

Source: WSJ

 

Follow Philip Elmer-DeWitt on Twitter at @philiped. Read his Apple (AAPL) coverage at fortune.com/ped or subscribe via his RSS feed.

About the Author
By Philip Elmer-DeWitt
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

PoliticsAirports
ICE agents called in to help ease airport security lines may not be leaving anytime soon, even after Trump ordered pay for TSA officers
By John Raby, Matt Sedensky, Rio Yamat and The Associated PressMarch 29, 2026
2 hours ago
EnergyIran
Tehran briefly loses power after strikes as peace push ramps up
By Patrick Sykes, Sherif Tarek and BloombergMarch 29, 2026
2 hours ago
EnergyDow Jones Industrial Average
Dow futures fall 300 points as Wall Street braces for potential U.S. ground assault on Iran and Houthi attacks that could slash oil supplies further
By Jason MaMarch 29, 2026
3 hours ago
PoliticsIran
The Iran and Ukraine wars have merged into a single conflict, but ‘we are still not at a true world war,’ expert says
By Jason MaMarch 29, 2026
3 hours ago
InvestingHealth
Private equity is eying Asia’s healthcare funding gap as countries get wealthier and older
By Angelica AngMarch 29, 2026
4 hours ago
AIRobots
Amazon buys Fauna Robotics, maker of the Sprout humanoid robot that can dance, pick up toys, and go on a stroll
By The Associated PressMarch 29, 2026
5 hours ago

Most Popular

Europe
413,793 KitKat bars stolen: 'Whilst we appreciate the criminals’ exceptional taste, the fact remains that cargo theft is an escalating issue'
By Fortune EditorsMarch 28, 2026
1 day ago
Energy
Saudi pipeline to bypass Hormuz hits 7 million barrel goal
By Fortune EditorsMarch 28, 2026
1 day ago
Economy
U.S. debt suddenly draws weaker demand as $10 trillion must be rolled over this year amid Iran war. 'The bond market remains undefeated'
By Fortune EditorsMarch 28, 2026
1 day ago
Energy
Elon Musk warns the U.S. could soon be producing more chips than we can turn on. And China doesn’t have the same issue
By Fortune EditorsMarch 29, 2026
11 hours ago
Success
She left a Silicon Valley VC to solve a problem left untouched for 88 years. Now her bra brand is the fastest-growing at Nordstrom
By Fortune EditorsMarch 29, 2026
15 hours ago
Success
Meetings are not work, says Southwest Airlines CEO—and he’s taking action by blocking his calendar every afternoon from Wednesday to Friday 
By Fortune EditorsMarch 27, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.