• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Apple

With two weeks to go, used iPhones flood the market

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
August 27, 2014, 11:52 AM ET

The market for used iPhones is a funny thing.

It hums along steadily most of the year until, just before the launch — or, more accurately, the expected launch — of a new model, things go nuts.

This year, more than ever. A few data points:

  • According to a survey by Hanover Research, an unprecedented 48% of iPhone owners plan to trade up to whatever Apple has up its sleeve.
  • Gazelle, a leading trade-in site, saw iPhone offers peak at five per second one day last week before settling down to two per second, up 50% from last year.
  • Another site, NextWorth, saw average daily iPhone traffic jump 350% from the previous month. “That’s up from a lift of 182% last year, or almost two times the acceleration,” NextWorth’s Jeff Trachsel told Computerworld. “There’s tremendous pent-up demand for a larger iPhone.”

The flood of second-hand iPhones reassured Wall Street and help lift Apple’s shares, which hit new all-time highs every day last week.

The market value of those second-hand iPhones, however, has been sliding the other way, according to eBay, where nearly 400,000 iPhones changed hands in the two weeks before the last three launches. Historically, iPhone prices on eBay peak three weeks pre-launch.

Several re-sale sites, including Gazelle and NextWorth, offer to lock in prices before they fall any further (see attached chart).

Both companies have timed their offers to Apple’s rumored (but still unconfirmed) Sept. 9 introduction and an estimated Sept. 19 launch date.

Gazelle will be buying used iPhones right to the bitter end. If you pass by Apple’s Fifth Ave. store on an iPhone launch day, you’ll see them working the lines.

But if you wait that long to sell, you’ll get whatever the market will bear.

Which site gives the best deal? The Wall Street Journal‘s Rani Molla posted a handy chart Tuesday (see below). The prices shown are the highest offered for iPhones in good condition, chargers included. Phones that are unlocked are more valuable than ones that aren’t, especially on sites like Amazon.

Source: WSJ

 

Follow Philip Elmer-DeWitt on Twitter at @philiped. Read his Apple (AAPL) coverage at fortune.com/ped or subscribe via his RSS feed.

About the Author
By Philip Elmer-DeWitt
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

bytedance
AIHollywood
Top Hollywood screenwriter warns TikTok’s new tool is at the gates: ‘I hate to say it. It’s likely over for us’
By Barbara Ortutay and The Associated PressFebruary 16, 2026
11 hours ago
wealth
Personal FinanceTaxes
The ultrawealthy have 3 big secrets on reducing taxes including the way they die
By Matt Sedensky and The Associated PressFebruary 16, 2026
11 hours ago
ring
LawAmazon
Amazon’s Ring decides maybe partnering with a police surveillance firm is a bad idea after wide revulsion at Super Bowl ad
By The Associated PressFebruary 16, 2026
12 hours ago
cafe
Arts & EntertainmentTariffs and trade
Americans’ new tariff coffee math means ditching the Starbucks, McDonald’s and Dunkin’ runs
By Matt Sedensky and The Associated PressFebruary 16, 2026
12 hours ago
wendy's
BankingRestaurants
Wendy’s closes hundreds of restaurants after plunge in same-store sales worse than Wall Street expected
By Dee-Ann Durbin and The Associated PressFebruary 16, 2026
12 hours ago
restaurant
Arts & EntertainmentFood and drink
Ancient stigma around Chinese food is vanishing rapidly in top restaurant scenes: ‘we are trying to break this bias’
By Terry Tang and The Associated PressFebruary 16, 2026
12 hours ago

Most Popular

placeholder alt text
Economy
Social Security's trust fund is nearing insolvency, and the borrowing binge that may follow will rip through debt markets, economist warns
By Jason MaFebruary 15, 2026
1 day ago
placeholder alt text
Future of Work
Malcolm Gladwell tells young people if they want a STEM degree, 'don’t go to Harvard.' You may end up at the bottom of your class and drop out
By Sasha RogelbergFebruary 14, 2026
3 days ago
placeholder alt text
Real Estate
A billionaire and an A-list actor found refuge in a 37-home Florida neighborhood with armed guards—proof that privacy is now the ultimate luxury
By Marco Quiroz-GutierrezFebruary 15, 2026
2 days ago
placeholder alt text
Success
Meet the grandmother living out of a 400-ft ‘granny pod’ to save money and help with child care—it’s become an American ‘economic necessity’
By Emma BurleighFebruary 15, 2026
2 days ago
placeholder alt text
Economy
A U.S. 'debt spiral' could start soon as the interest rate on government borrowing is poised to exceed economic growth, budget watchdog says
By Jason MaFebruary 14, 2026
2 days ago
placeholder alt text
Commentary
Something big is happening in AI — and most people will be blindsided
By Matt ShumerFebruary 11, 2026
6 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.