• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

With 15.5% of smartphone sales in Q1, Apple took 65% of profits

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
May 9, 2014, 11:32 AM ET

FORTUNE — Mixing numbers is probably even more dangerous than mixing drinks, but the contrast every quarter between the estimates from IDC of smartphone shipments and those from Canaccord Genuity of smartphone operating incomes is too tempting to resist.

With the usual caveats — these are only estimates, and with only Apple (AAPL) reporting actual unit sales, who knows where they come from? — let it be noted that:

  • According to IDC, Apple’s share of worldwide smartphone shipments was 15.5% in calendar Q1, down from 17.1% a year ago.
  • According to Canaccord Genuity, Apple’s share of industry profits was 65%, up from 57% in the same quarter last year.

Samsung’s share numbers were down a tad, according to these reports, with share of profits off two percentage points to 41% and share of shipments down about the same to 30.2%.

Both companies are selling more smartphones now than they did last year; it’s the competition — mostly from smaller Chinese manufacturers — that is cutting into their market share.

Meanwhile, because Nokia, BlackBerry, Motorola, Sony, LG and HTC all lost money in the smartphone business last quarter, Apple and Samsung split, according to Canaccord’s Michael Walkley, 106% of industry profits.

That makes no sense, in more ways than one.

About the Author
By Philip Elmer-DeWitt
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Scientists are burning homes to protect them in wildfires: ‘We crash test houses’
Environmentwildfires
Scientists are burning homes to protect them in wildfires: ‘We crash test houses’
By The Associated Press, Jeffrey Collins and Seth BorensteinApril 21, 2026
8 minutes ago
U.S. forces board an oil tanker previously sanctioned for smuggling Iranian crude oil
PoliticsPentagon
U.S. forces board an oil tanker previously sanctioned for smuggling Iranian crude oil
By The Associated Press and Bill BarrowApril 21, 2026
14 minutes ago
‘They’re sweating’: Why Japanese giants are pouring money into Silicon Valley startups
AsiaJapan
‘They’re sweating’: Why Japanese giants are pouring money into Silicon Valley startups
By Nicholas GordonApril 21, 2026
46 minutes ago
Current price of gold as of April 21, 2026
Personal Financegold prices
Current price of gold as of April 21, 2026
By Danny BakstApril 21, 2026
1 hour ago
Top CD rates from major banks April 21, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
Personal FinanceCertificates of Deposit (CDs)
Top CD rates from major banks on April 21, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
By Joseph HostetlerApril 21, 2026
2 hours ago
Current price of Ethereum for April 21, 2026
Personal FinanceEthereum
Current price of Ethereum for April 21, 2026
By Joseph HostetlerApril 21, 2026
2 hours ago

Most Popular

$166 billion in tariff refunds just became available, but small businesses may already be at a disadvantage
Law
$166 billion in tariff refunds just became available, but small businesses may already be at a disadvantage
By Sasha RogelbergApril 20, 2026
17 hours ago
Thousands of CEOs admit AI had no impact on employment or productivity—and it has economists resurrecting a paradox from 40 years ago
AI
Thousands of CEOs admit AI had no impact on employment or productivity—and it has economists resurrecting a paradox from 40 years ago
By Sasha RogelbergApril 19, 2026
2 days ago
Jeff Bezos once gave Eva Longoria and the admiral behind Osama bin Laden's capture $100 million—but she says you don't need wealth to give back
Success
Jeff Bezos once gave Eva Longoria and the admiral behind Osama bin Laden's capture $100 million—but she says you don't need wealth to give back
By Orianna Rosa RoyleApril 21, 2026
8 hours ago
Current price of oil as of April 20, 2026
Personal Finance
Current price of oil as of April 20, 2026
By Joseph HostetlerApril 20, 2026
1 day ago
Meet John Ternus, the 51-year-old former swimming champ who will succeed Tim Cook as Apple CEO
Big Tech
Meet John Ternus, the 51-year-old former swimming champ who will succeed Tim Cook as Apple CEO
By Dave Smith and Fortune EditorsApril 20, 2026
18 hours ago
This talent CEO says laid-off tech workers are ignoring a $300K ‘white-collar trade job’ with 81K openings a year
Economy
This talent CEO says laid-off tech workers are ignoring a $300K ‘white-collar trade job’ with 81K openings a year
By Jake AngeloApril 20, 2026
22 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.