• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechVR

Luci, a New VR Headset Company, Wants to Take You to the Movies

By
Lisa Marie Segarra
Lisa Marie Segarra
Down Arrow Button Icon
By
Lisa Marie Segarra
Lisa Marie Segarra
Down Arrow Button Icon
April 17, 2019, 11:21 AM ET

Virtual reality startup Luci is debuting a new headset that is intended for at-home VR movie viewing (though, yes, the devices can be used with video game systems too).

The Luci Immers headsets can be used for 3D movies, and the headset can put them in a virtual movie theater for a more immersive experience.

The company is following the growing trend of lighter, more mobile VR headsets, like the Oculus Go. The goal is to make the devices more comfortable to wear in public or on a plane.

There are three new Immers headset models: the crown, which mimics the more traditional style VR headset; the glass, which has a Google Glass-esque design of glasses attached to a frame; and the band, which is a lighter version of the crown style.

The Immers weigh just over 6 oz. compared to Sony PlayStation VR’s 21 oz. set and Oculus Go at just over 16 oz.

Crystal Tang, executive vice president of Luci, says the focus during development was on picture quality and streamlined hardware designs.

Each pair of Immers comes with Luci Home, a content viewing platform. Though there is some original content already available, Tang notes that her company is working to bring on media partners to add other shows and movies.

The company has raised more than $300,000 on crowdfunding service Indiegogo, after reaching its initial goal of $25,000 in 30 minutes.

All three Luci Immers models are expected to ship in early fall 2019. They’ll initially be available online only, but eventually Luci plans to sell the Immers through other retailers as well. Pre-orders are already available on Indiegogo, starting at $499, though official pricing has yet to be announced.

About the Author
By Lisa Marie Segarra
See full bioRight Arrow Button Icon

Latest in Tech

personalized
AIGoogle
Google VP says the AI revolution is just a matter of time: ‘The younger generation is really feeling like it’s a native part of how they work’
By Nick LichtenbergDecember 4, 2025
2 minutes ago
ServiceNow president Amit Zavery
AIServiceNow
ServiceNow’s president says acquiring identity and access management platform Veza will help customers track the whereabouts of AI agents
By Jeremy KahnDecember 4, 2025
14 minutes ago
NewslettersTerm Sheet
How Anthropic grew—and what the $183 billion giant faces next
By Allie GarfinkleDecember 4, 2025
1 hour ago
Andrew Ross Sorkin and Alex Karp speak onstage during The New York Times DealBook Summit 2025 at Jazz at Lincoln Center on December 03, 2025 in New York City.
C-Suitepalantir
Palantir CEO Alex Karp defends being an ‘arrogant prick’—and says more CEOs should be, too
By Eva RoytburgDecember 4, 2025
2 hours ago
Apple head of user interface design Alan Dye speaking in a video for the company's 2025 WWDC event. (Courtesy Apple)
NewslettersFortune Tech
Meta poaches Apple interface design chief Alan Dye
By Andrew NuscaDecember 4, 2025
2 hours ago
InnovationBrainstorm Design
Should form always follow function? Architect Ole Scheeren isn’t sure: ‘We think of buildings as living organisms’
By Christina PantinDecember 4, 2025
7 hours ago

Most Popular

placeholder alt text
North America
Jeff Bezos and Lauren Sánchez Bezos commit $102.5 million to organizations combating homelessness across the U.S.: ‘This is just the beginning’
By Sydney LakeDecember 2, 2025
2 days ago
placeholder alt text
Economy
Ford workers told their CEO 'none of the young people want to work here.' So Jim Farley took a page out of the founder's playbook
By Sasha RogelbergNovember 28, 2025
6 days ago
placeholder alt text
North America
Anonymous $50 million donation helps cover the next 50 years of tuition for medical lab science students at University of Washington
By The Associated PressDecember 2, 2025
2 days ago
placeholder alt text
C-Suite
MacKenzie Scott's $19 billion donations have turned philanthropy on its head—why her style of giving actually works
By Sydney LakeDecember 2, 2025
2 days ago
placeholder alt text
Innovation
Google CEO Sundar Pichai says we’re just a decade away from a new normal of extraterrestrial data centers
By Sasha RogelbergDecember 1, 2025
3 days ago
placeholder alt text
Economy
Scott Bessent calls the Giving Pledge well-intentioned but ‘very amorphous,’ growing from ‘a panic among the billionaire class’
By Nick LichtenbergDecember 3, 2025
19 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.