• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
earnings

Facebook’s Stock Seesaws as Investors Parse a Mixed Earnings Report

By
Kevin Kelleher
Down Arrow Button Icon
By
Kevin Kelleher
Down Arrow Button Icon
October 30, 2018, 7:57 PM ET

Facebook’s stock zigzagged after reporting third-quarter earnings that beat profit forecasts 30 cents a share but missed on revenue, as investors grappled with the company’s efforts to maintain its growth while improving the social network’s security.

Facebook’s revenue in the quarter rose 33% from the same quarter a year ago to $13.73 billion, missing Wall Street forecasts by $40 million. That revenue growth marks the slowest growth rate in Facebook’s history. A year ago, Facebook’s revenue grew by 47%. Two years ago, revenue was growing by 56%.

That slowdown reflects a stagnation in the growth of Facebook’s monthly active users, which grew by 9.6% in the quarter. A year ago, MAUs grew 15.5%. Facebook saw 1.49 billion daily active users in the quarter, which was below analyst expectations of 1.51 billion users.

Facebook’s stock initially fell 2% in after-hours trading, before rising as much as 5.6% as investors determined how to read the third quarter’s financial performance. Once Facebook’s executives began a conference call discussing earnings, the stock continued to seesaw, again falling as much as 3.2% and then rising 6.7%.

Before Tuesday’s earnings, Facebook’s stock had fallen 19% so far in 2018, compared with a 0.5% decline in both the Dow Jones Industrial Average and the S&P 500 Index.

That volatility reflected the ambivalent message that CEO Mark Zuckerberg had for investors. While previous earnings calls have typically involved cheerleading rhetoric about Facebook’s numerous strengths, Zuckerberg was equally clear this time in outlining the challenges the company faces.

Zuckerberg rarely mentioned competitors on past calls, but this time said Facebook Watch was “well behind” YouTube and that Apple’s iMessage app was its biggest competitor to WhatsApp and Facebook Messenger. Next year would be another period of “significant investment,” he said, while reassuring investors that Facebook needed to “make sure our costs and revenue are better matched.”

Zuckerberg also said that the mid-term elections next week “will be a real test of the protections we have put in place,” acknowledging the role that Facebook unwittingly played in allowing Russia to interfere in the 2016 U.S. elections. “We will never be perfect, but I’m proud of the work we’re doing here,” he said.

About the Author
By Kevin Kelleher
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in

tariffs
PoliticsTariffs and trade
53-year-old customs broker wants to ‘Make Trade Boring Again,’ saying you won’t believe how complex cheese is these days
By Matt Sedensky and The Associated PressDecember 24, 2025
8 hours ago
HHS
LawMedicaid
Medicaid paid over $200 million to dead people in 2021 and 2022, federal watchdog says
By Fatima Hussein and The Associated PressDecember 24, 2025
8 hours ago
nursing
LawPennsylvania
‘Never seen such heroism’: Christmas Eve bravery on display as rescuers rush into burning nursing home that rocked Pa. city for miles around
By Mingson Lau, Marc Levy, Mark Scolforo and The Associated PressDecember 24, 2025
9 hours ago
nursing
North AmericaPennsylvania
Pennsylvania nursing home rocked by deadly explosion on Christmas Eve
By Tassanee Vejpongsa, Mark Scolforo, Marc Levy and The Associated PressDecember 24, 2025
9 hours ago
gas
Energyoil and gas
Americans may be angry about affordability, but gas prices are the cheapest they’ve been all year in most states
By Wyatte Grantham-Philips and The Associated PressDecember 24, 2025
9 hours ago
charity
Arts & Entertainmentphilanthropy
Most Americans decide 2025 isn’t the year for charity, poll says
By James Pollard, Linley Sanders and The Associated PressDecember 24, 2025
9 hours ago

Most Popular

placeholder alt text
Retail
Trump just declared Christmas Eve a national holiday. Here’s what’s open and closed
By Dave SmithDecember 24, 2025
20 hours ago
placeholder alt text
Personal Finance
Trump turns government into giant debt collector with threat to garnish wages on millions of Americans in default on student loans
By Annie Ma and The Associated PressDecember 24, 2025
20 hours ago
placeholder alt text
Personal Finance
Financial experts warn future winner of the $1.7 billion Powerball: Don't make these common money mistakes
By Ashley LutzDecember 23, 2025
2 days ago
placeholder alt text
Economy
Obama's former top economic advisor says he feels 'a tiny bit bad' for Trump because gas prices are low, but consumer confidence is still plummeting 
By Sasha RogelbergDecember 24, 2025
13 hours ago
placeholder alt text
Law
Disgraced millennial Frank founder Charlie Javice hits JPMorgan with $74 million legal bill, including $530 in gummy bears and $347 'afternoon snack'
By Sasha RogelbergDecember 23, 2025
2 days ago
placeholder alt text
Success
'When we got out of college, we had a job waiting for us': 80-year-old boomer says her generation left behind a different economy for her grandkids
By Mike Schneider and The Associated PressDecember 23, 2025
2 days ago