• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The pig in the python: Baby Boomers are strangling the economy they built by refusing to move or retire

2

The U.S. campaigned to host the World Cup. Now soccer fans will trade their countries' train system for the U.S.'s 'D' rated infrastructure

3

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

1

The pig in the python: Baby Boomers are strangling the economy they built by refusing to move or retire

2

The U.S. campaigned to host the World Cup. Now soccer fans will trade their countries' train system for the U.S.'s 'D' rated infrastructure

3

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
Florida

Hurricane Michael Makes Landfall on Florida Panhandle as Category 4 Storm

By
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Bloomberg
Bloomberg
Down Arrow Button Icon
October 10, 2018, 1:54 PM ET

Hurricane Michael made landfall on the Florida Panhandle Wednesday, with 155 mile-per-hour winds establishing it as the strongest storm to hit the continental U.S. since 2004.

Michael is expected to batter Panama City and nearby areas with a potentially deadly 14-foot storm surge, according to the latest National Hurricane Center update. The swift-moving monster is set to drop as much as 12 inches of rain in some areas as it races north toward Georgia, Alabama and a Carolinas region still recovering from Hurricane Florence.

“A storm like this could be a once-in-a-lifetime event,” said Brett Rathbun, a meteorologist with AccuWeather Inc. in State College, Pennsylvania. “Winds of this intensity can really knock down any tree or structure in its path.”

The storm made landfall near Mexico Beach, Florida, the Hurricane Center reported. As much as 40 percent of oil production in the Gulf of Mexico and 28 percent of natural gas output was shut down as the storm pushed toward land. Regional ports are closed, and almost 300 flights have been canceled. About 104,000 homes and businesses lost power before the storm made landfall.

As a Category 4 storm, Michael is the most intense to make landfall on the panhandle in U.S. records dating back to 1851, with the last major hurricane, Dennis, arriving as a Category 3 in 2005. The last storm to batter the mainland at Michael’s strength was Hurricane Charley in 2004, which hit Florida’s West Coast about 90 miles south of Tampa.

In September, Hurricane Florence’s winds peaked at 137 miles per hour off the U.S. coast, but dropped in intensity prior to the storm’s landfall in the Carolinas. Now known more for its rains than the strength of its winds, Florence caused devastating floods, killed at least 39 and caused about $45 billion in estimated damages.

Michael, hitting in a less populated area, is “a different monster than Florence,” AccuWeather’s Rathbun said. Rather than lingering in one region as Florence did, inundating the Carolinas with rain, Michael is expected to race north to Georgia by Thursday, and reach the coast of Massachusetts by the weekend, he said.

About 375,000 people live in areas covered by local evacuation orders.

The storm may weaken after landfall as it moves across the southeastern U.S. before reemerging over the Atlantic, the hurricane center said in its advisory. Damage from the storm could reach $16 billion, depending on its intensity after landfall and how quickly it moves through the region, according to Chuck Watson of Enki Research in Savannah, Georgia, with Panama City taking the hardest hit.

“Michael is definitely shaping up to be a classic hurricane,” Watson said by email. “So the estimates are a bit more stable since you don’t have the stall and wander problem” that made Hurricane Florence hard to calculate.

Agriculture markets, meanwhile, were shrugging off the storm. Prices for cotton, soybean and corn crops fell on Tuesday, as did orange juice futures. “Hurricanes are nearly always a ‘buy the rumor, sell the fact’ scenarios,” Louis Rose, the director of research and analysis a Rose Commodity Group, in Memphis, Tennessee, said by email.

While the panhandle is more sparsely populated than many other areas of Florida, it includes the capital city of Tallahassee, Pensacola and Panama City. The Atlantic has produced 14 named storms this year. They include Florence and Tropical Storm Gordon, which made landfall on the Alabama-Mississippi border last month.

Here’s the latest on the storm’s effects: The Coast Guard Tuesday closed ports at Gulfport and Pascagoula in Mississippi, Mobile in Alabama, and Panama City and Pensacola in Florida, and restricted vessel traffic on the Intracoastal Waterway. Total insured losses for Hurricane Michael should be manageable and have minimal impact on property reinsurance pricing, Keefe, Bruyette & Woods Inc. analyst Meyer Shields wrote in a note. Click here for Tuesday evening’s storm wrap showing impacts on oil and gas production, platforms and ports.

About the Author
By Bloomberg
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Ex-Google engineer turned $7.2 billion AI CEO gets thousands of job applications a day but still can’t find candidates with a strong work ethic
SuccessCareers
Ex-Google engineer turned $7.2 billion AI CEO gets thousands of job applications a day but still can’t find candidates with a strong work ethic
By Orianna Rosa RoyleMay 26, 2026
2 hours ago
Markets rejoice as deal to reopen Hormuz nears, but U.S. forces conduct ‘self-defense strikes’ on Iranian missile sites and boats laying mines
EnergyIran
Markets rejoice as deal to reopen Hormuz nears, but U.S. forces conduct ‘self-defense strikes’ on Iranian missile sites and boats laying mines
By Jason MaMay 25, 2026
8 hours ago
As the U.S. and Europe pull back from global climate aid, can Asian funders fill the gap?
Asiaphilanthropy
As the U.S. and Europe pull back from global climate aid, can Asian funders fill the gap?
By Angelica AngMay 25, 2026
12 hours ago
Rosewood Hotel Group institutes a global 16-week paid parental leave policy as Asia grapples with falling birth rates
AsiaHong Kong
Rosewood Hotel Group institutes a global 16-week paid parental leave policy as Asia grapples with falling birth rates
By Nicholas GordonMay 25, 2026
12 hours ago
Current refi mortgage rates report for May 25, 2026
Personal FinanceReal Estate
Current refi mortgage rates report for May 25, 2026
By Glen Luke FlanaganMay 25, 2026
14 hours ago
le
AIReligion
Pope Leo called AI an ‘instrument of domination, exclusion and death.’ Anthropic was in the room
By Nicole Winfield, Kaitlyn Huamani, Paolo Santalucia and The Associated PressMay 25, 2026
16 hours ago

Most Popular

The pig in the python: Baby Boomers are strangling the economy they built by refusing to move or retire
Economy
The pig in the python: Baby Boomers are strangling the economy they built by refusing to move or retire
By Nick LichtenbergMay 25, 2026
1 day ago
The U.S. campaigned to host the World Cup. Now soccer fans will trade their countries' train system for the U.S.'s 'D' rated infrastructure
Travel & Leisure
The U.S. campaigned to host the World Cup. Now soccer fans will trade their countries' train system for the U.S.'s 'D' rated infrastructure
By Catherina GioinoMay 25, 2026
22 hours ago
Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
Success
Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
By Preston ForeMay 21, 2026
5 days ago
Elon Musk's best friend could make more than $100 billion from SpaceX's IPO. His firm is also owed billions by SpaceX
Investing
Elon Musk's best friend could make more than $100 billion from SpaceX's IPO. His firm is also owed billions by SpaceX
By Eva RoytburgMay 25, 2026
21 hours ago
A billionaire and an A-list actor found refuge in a 37-home Florida neighborhood with armed guards—proof that privacy is now the ultimate luxury
Real Estate
A billionaire and an A-list actor found refuge in a 37-home Florida neighborhood with armed guards—proof that privacy is now the ultimate luxury
By Marco Quiroz-GutierrezMay 25, 2026
21 hours ago
Uber CEO says rideshare 'freed up' his son from having to get a driver’s license—and he's one of many Gen Zers who aren’t willing to drive
Lifestyle
Uber CEO says rideshare 'freed up' his son from having to get a driver’s license—and he's one of many Gen Zers who aren’t willing to drive
By Sasha RogelbergMay 24, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.