• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Retailgun violence

Nuns vs. Guns: How These Sisters Took on Smith & Wesson—And Won

By
David Meyer
David Meyer
Down Arrow Button Icon
By
David Meyer
David Meyer
Down Arrow Button Icon
September 26, 2018, 7:09 AM ET

A resolution proposed by nuns has won the backing of shareholders of Smith & Wesson maker American Outdoor Brands (AOBC), forcing the company to report back on its efforts to curtail gun violence.

The resolution, pitched by the Sisters of the Holy Names and Jesus and Mary, along with other members of the Interfaith Center on Corporate Responsibility, passed Tuesday. Company CEO James Debney complained afterwards that the vote was “politically motivated.”

“We are all looking for solutions to gun violence,” said Sister Judy Byron, who presented the resolution. “The shareholders who filed this proposal believe that, as a company directly implicated in these events, American Outdoor Brands is obligated to help find them.”

It wasn’t just religious groups backing the resolution. The proxies Institutional Shareholder Services (ISS) and Glass Lewis agreed, as did the investment management giant BlackRock (BLK). BlackRock also sided with the religious groups in a similar vote over at rival weapon-maker Sturm Ruger (RGR) back in May.

The nuns, who have previously conducted similar activist-shareholder campaigns over issues such as executive pay and global warming, have been planning their gun violence campaign for the last few years. After buying shares in American Outdoor and Sturm Ruger, they tried to engage management but were blanked.

For support, they turned to the likes of BlackRock, the biggest shareholder in both gun companies, which has been dealing with clients who are angry about their portfolios including gun stocks.

The Smith & Wesson resolution said it was “imperative that we assess all options for decreasing the societal impact of gun violence and mitigate financial and reputational risks for the company.” It noted overwhelming support for background checks and assault weapon bans, and highlighted the role of Smith & Wesson products in five mass shootings—including Parkland and San Bernardino—since 1984.

“Shareholders request the Board of Directors issue a report by February 8, 2019, at reasonable expense and excluding proprietary information, on the company’s activities related to gun safety measures and the mitigation of harm associated with gun products,” the proposal read, specifying evidence of monitoring of violent events, efforts to research safer guns, and assessments of the corporate reputational and financial risks that come with gun violence.

About the Author
By David Meyer
LinkedIn icon
See full bioRight Arrow Button Icon

Latest in Retail

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Personal Finance
Janet Yellen warns the $38 trillion national debt is testing a red line economists have feared for decades
By Eva RoytburgJanuary 5, 2026
2 days ago
placeholder alt text
Economy
Mark Cuban on the $38 trillion national debt and the absurdity of U.S. healthcare: we wouldn't pay for potato chips like this
By Nick LichtenbergJanuary 6, 2026
1 day ago
placeholder alt text
Law
Amazon is cutting checks to millions of customers as part of a $2.5 billion FTC settlement. Here's who qualifies and how to get paid
By Sydney LakeJanuary 6, 2026
21 hours ago
placeholder alt text
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloJanuary 6, 2026
22 hours ago
placeholder alt text
Success
Blackstone exec says elite Ivy League degrees aren’t good enough—new analysts need to 'work harder' and be nice 
By Ashley LutzJanuary 5, 2026
2 days ago
placeholder alt text
Success
The college-to-office path is dead: CEO of the world’s biggest recruiter says Gen Z grads need to consider trade and hospitality jobs that don't even require degrees
By Orianna Rosa RoyleJanuary 6, 2026
1 day ago

Latest in Retail

Trump Store
PoliticsRetail
‘Trump must be doing wonders for the economy’: Online commenters jeer closure of suburban Philly Trump Store that ‘has kind of run its course’
By Mike Catalini and The Associated PressJanuary 7, 2026
25 minutes ago
RetailSoutheast Asia 500
Jollibee shares surge after the Filipino fried chicken chain says it’ll spin off its ‘higher-growth but more volatile’ global business
By Angelica AngJanuary 7, 2026
7 hours ago
RetailLuxury
How a real estate scion’s risky dealmaking pushed Saks Global to the brink
By Phil WahbaJanuary 6, 2026
22 hours ago
A McRib sandwich next to a red and white cardboard container reading "McRib" with the McDonald's arch on it.
LawFood and drink
What is the McRib really made of? A federal class action lawsuit alleges McDonald’s is misleading customers
By Sasha RogelbergJanuary 6, 2026
23 hours ago
RetailFood and drink
Pizza plummeted on the list of Americans’ favorite take-out options as they opt for more nutrient-dense slop bowls from Uber Eats
By Molly Liebergall and Morning BrewJanuary 6, 2026
1 day ago
EconomyEconomics
Trump’s trade tariff revenue is already in decline, and Wall Street is pretty happy about it
By Jim EdwardsJanuary 6, 2026
1 day ago