• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Leadership

The Supreme Court Will Decide If Cheerleader Uniforms Can Be Copyrighted

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
November 1, 2016, 12:13 PM ET
NCAA FOOTBALL: SEP 24 BYU at West Virginia
24 September 2016: Brigham Young University Cougar cheerleaders perform at FedEx Field, in Landover, MD. (Photograph by Mark Goldman/Icon Sportswire via Getty Images)Mark Goldman—Icon Sportswire via Getty Images

On a day when millions of people dress up in costumes, the eight justices of the U.S. Supreme Court spent part of their Halloween discussing cheerleader outfits in a closely watched case involving what copyright protections apply to garments.

During a colorful hour-long argument on Monday, some of the justices displayed keen interest in women’s fashion and even mentioned designer Stella McCartney’s work for actress Kate Winslet and a conceptual sculpture by French artist Marcel Duchamp that consists of a snow shovel hanging on a wall.

The court heard an appeal by Star Athletica of a 2015 ruling by the Cincinnati-based 6th U.S. Circuit Court of Appeals that revived a lawsuit by Varsity Brands, the dominant U.S. maker of cheerleader uniforms, accusing its smaller rival of infringing on five of its designs.

 

The case concerned whether the stripes, zigzags, and chevrons characteristic of cheerleader uniforms can be copyrighted, as Varsity contends, or are so fundamental to the purpose of the garment that they should not get such legal protection. Without such adornments, a cheerleader uniform might look like any other dress, Star argued.

Justice Stephen Breyer’s enthusiastic description of how a dress by itself means little without a woman wearing it prompted a memorable reply by Justice Elena Kagan.

“The clothes on the hanger do nothing. The clothes on the woman do everything,” Breyer said.

“That’s so romantic!” Kagan interjected.

Memphis, Tennessee-based Varsity holds copyrights for various cheerleader uniform designs. It sued for copyright infringement when Chesterfield, Missouri-based Star sought in 2010 to enter the market that Varsity dominated.

Under copyright law, a design feature is subject to copyright only if it is substantially separate from the product to which it is attached, whether it be clothing or other items such as furniture. Star says the design embellishments like those Varsity uses are intrinsic to the utility of cheerleader uniforms and therefore cannot be copyrighted.

Both sides received some backing from the bench. Kagan appeared supportive of the type of broader copyright protection Varsity advocated. Breyer and Justice Sonia Sotomayor appeared to favor Star’s arguments.

Breyer warned of companies like Varsity using copyright law to create a monopoly over the cheerleader uniform market.

Star’s lawyer John Bursch brought up camouflage, saying that when a company comes up with a design for camouflage it could seek protection for the design, but not for the garments themselves. Star’s argument is that there is no question camouflage can get copyright protection, but that should not stop the U.S. military from using the design to make uniforms.

Kagan said in some cases design elements cannot be separated from a garment’s function. She mentioned T-shirts boasting a tuxedo design, noting that the design works only because its lines are positioned in a certain way so that it mimics the look of a real tuxedo.

A ruling is due by the end of June.

Varsity is an indirect subsidiary of Hercules VB Holdings.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

Travis Kalanick, cofounder and former chief executive officer of Uber
Successthe future of work
Uber cofounder has ‘white pill’ outlook on AI’s job disruption: he says humans will be ‘super fine’ until AGI steps into the picture
By Emma BurleighMarch 19, 2026
38 minutes ago
china
CommentaryChina
China doesn’t need a trade deal to win. Here’s what CEOs are missing
By Ram CharanMarch 19, 2026
56 minutes ago
indonesia
BankingIndonesia
Indonesia’s richest man, tobacco tycoon Michael Bambang Hartono, dies at 86
By Niniek Karmini and The Associated PressMarch 19, 2026
2 hours ago
C-Suitechief executive officer (CEO)
The AI era is turning Corporate America into a CEO churn machine
By Claire ZillmanMarch 19, 2026
2 hours ago
EuropeLetter from London
An AI jobs apocalypse? The CEO of Tech Mahindra is not so sure
By Kamal AhmedMarch 19, 2026
3 hours ago
ferrazzi
Commentarydisruption
From pilot mania to portfolio discipline: how the best companies are escaping AI purgatory
By Keith Ferrazzi, Wendy Smith and Dan RobertsMarch 19, 2026
4 hours ago

Most Popular

placeholder alt text
Success
Only one couple out of 250 billionaires has kept their promise to give away their fortune—and a philanthropy CEO says Elon Musk is right about why
By Orianna Rosa RoyleMarch 18, 2026
1 day ago
placeholder alt text
Economy
The national debt just crossed $39 trillion—almost doubling since Trump vowed to erase it
By Nick LichtenbergMarch 18, 2026
19 hours ago
placeholder alt text
Commentary
The U.S. attacked Iran to show its power but the war is already lost. Epic Fury looks like an Epic Fail
By Guillaume LongMarch 18, 2026
1 day ago
placeholder alt text
Personal Finance
Current price of silver as of Tuesday, March 17, 2026
By Joseph HostetlerMarch 17, 2026
2 days ago
placeholder alt text
Economy
‘This is the way’: Elon Musk endorses Warren Buffett’s famed 5-minute plan to fix the national debt
By Jacqueline MunisMarch 17, 2026
2 days ago
placeholder alt text
Economy
McDonald's newest $3 value menu is sounding an alarm about America's K-shaped economy
By Marco Quiroz-GutierrezMarch 17, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.