• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Retail

Asahi May Be Planning a $4.9 Billion Bid for These Beer Brands

By
Reuters
Reuters
and
Michelle Toh
Michelle Toh
Down Arrow Button Icon
By
Reuters
Reuters
and
Michelle Toh
Michelle Toh
Down Arrow Button Icon
October 5, 2016, 4:47 AM ET
Bottles of Asahi Breweries Ltd.'s Super Dry beer are display
Bottles of Asahi Breweries Ltd.'s Super Dry beer are displayed for sale at a liquor shop in Tokyo Japan, on Wednesday, Jan. 6, 2010. Carlsberg A/S agreed with Asahi Breweries Ltd. on Jan. 4 to import and sell the Japanese brewer's Super Dry brand in Hong Kong, and is considering expanding the partnership to other markets.Photographer: Haruyoshi Yamaguchi/Bloomberg via Getty ImagesHaruyoshi Yamaguchi/Bloomberg via Getty Images

Tokyo-based brewer Asahi Group Holdings (ASBRY) plans to offer more than 500 billion yen ($4.87 billion) for SABMiller’s (SBMRY) beer business in five Eastern European countries, the Nikkei business daily said.

SABMiller’s business in the Czech Republic, Poland, Hungary, Slovakia and Romania will be opened up to bidding after Anheuser-Busch InBev (AHBIF) acquires the company next week, the Nikkei said.

Asked to comment on the report, an Asahi spokeswoman said the company was not currently taking any steps towards proposing an acquisition or bidding for SABMiller’s assets.

Asahi Group President Akiyoshi Koji told Reuters in May that the company will not bid for the Eastern European assets that SABMiller is selling to appease anti-monopoly regulators.

For more on the beer industry, watch Fortune’s video:

SABMiller could not be reached outside business hours.

The Japanese brewer has already agreed to buy brands such as Italy’s Peroni from SABMiller for 2.55 billion euros ($2.84 billion).

About the Authors
By Reuters
See full bioRight Arrow Button Icon
By Michelle Toh
See full bioRight Arrow Button Icon

Latest in Retail

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Retail

Big TechChina
Chinese platforms like Xiaohongshu look to Southeast Asia as the U.S. applies more scrutiny
By Angelica AngFebruary 12, 2026
45 minutes ago
Kroger CEO Greg Foran
SuccessCareers
Meet the serial CEO taking over Kroger: He started his career stacking supermarket shelves and went all in on retail at 17 thanks to his persistent mom
By Emma BurleighFebruary 11, 2026
19 hours ago
Melissa Bridgeford with her arms crossed
AIE-commerce
Exclusive: Marc Lore and Melissa Bridgeford’s Wizard emerges from stealth
By Lily Mae LazarusFebruary 11, 2026
22 hours ago
shopper
BankingFood and drink
Meat snacks have emerged as the clear winner in America’s seismic GLP-1 consumption shift, while popcorn is down
By Nick LichtenbergFebruary 10, 2026
2 days ago
spending
RetailU.S. retail sales
Economists surprised by consumer spending’s screeching halt in December
By Anne D'Innocenzio and The Associated PressFebruary 10, 2026
2 days ago
A Chipotle server looks up as she stands behind the counter holding a burrito bowl.
RetailFood and drink
Chipotle’s CEO isn’t worried about raising prices—most of his customers make more than $100k anyway
By Sasha RogelbergFebruary 10, 2026
2 days ago

Most Popular

placeholder alt text
Economy
America borrowed $43.5 billion a week in the first four months of the fiscal year, with debt interest on track to be over $1 trillion for 2026
By Eleanor PringleFebruary 10, 2026
2 days ago
placeholder alt text
Crypto
Bitcoin reportedly sent to wallet associated with Nancy Guthrie’s ransom letter providing potential clue in investigation
By Carlos GarciaFebruary 11, 2026
16 hours ago
placeholder alt text
Economy
It turns out that Joe Biden really did crush Americans' dreams for the future. Just look at how the vibe changed 5 years ago
By Jake AngeloFebruary 10, 2026
2 days ago
placeholder alt text
Commentary
Something big is happening in AI — and most people will be blindsided
By Matt ShumerFebruary 11, 2026
20 hours ago
placeholder alt text
Economy
America’s national debt borrowing binge means interest payments will rocket to $2 trillion a year by 2036, CBO says
By Eleanor PringleFebruary 11, 2026
19 hours ago
placeholder alt text
Law
Law enforcement thought Nancy Guthrie's smart camera was disconnected, but Google Nest still had the tape
By Safiyah Riddle, Michael Liedtke and The Associated PressFebruary 11, 2026
23 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.