• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceProductivity

McDonald’s CEO Says No Plans to Replace Workers With Robots Yet

By
Reuters
Down Arrow Button Icon
By
Reuters
Down Arrow Button Icon
May 26, 2016, 3:32 PM ET
Apple Pay Launches In China
ChinaFotoPress via Getty Images

U.S. restaurant operators would probably not replace workers with robots if they had to pay the $15 hourly wage demanded by protesters, McDonald’s (MCD) Chief Executive Officer Steve Easterbrook told shareholders at the company’s annual meeting on Thursday.

Outside the meeting at McDonald’s headquarters in Oak Brook, Illinois, about 1,000 fast-food workers and their supporters called for higher wages and benefits. The picketers are part of a national “Fight for $15” movement that, along with an improving job market, has spurred wage hikes at major employers such as Walmart Stores (WMT) and McDonald’s, though not to the level demanded by protesters.

Current and former fast-food executives have said a $15 hourly wage would force restaurants to replace workers with kiosks, robotic french fry baggers, automatic pancake flippers and other technology.

“I don’t see it being a risk to job elimination,” Easterbrook said when asked about the wage/robot theory. “Ultimately we’re in the service business. We will always have an important human element.”

Easterbrook has cited improved customer service as a key reason for McDonald’s recent turnaround. Higher pay and technological advances are more likely to result in workers being shifted to dining rooms and more service-oriented roles, he said.

McDonald’s last summer increased average worker pay to almost $10 per hour. But those raises were limited to just a fraction of all U.S. McDonald’s restaurant workers because franchisees operate almost 90 percent of the chain’s 14,000 domestic locations.

Protesters, who also seek the right to unionize, called on Easterbrook to share profit gains with all McDonald’s workers, not just executives and shareholders.

They have protested at the company’s annual meeting for years. This week, their actions prompted McDonald’s to temporarily close its headquarters for the third year in a row.

“This comes down to holding McDonald’s accountable for keeping workers in poverty,” said Naquasia LeGrand, 24, who traveled 15 hours on a chartered bus from North Carolina, where she makes $8.15 an hour as a McDonald’s swing manager.

Angel Mitchell, a McDonald’s worker from Chicago, spent a rain-soaked night camping out at the company’s headquarters.

“We can’t feed our own families without turning to food stamps,” Mitchell said.

McDonald’s says it cannot tell its franchisees how to pay their employees. The issue is the subject of a closely watched case before the National Labor Relations Board.

The “Fight for $15” campaign is backed by the Service Employees International Union and also includes people who work in home care, child care, airports and higher education.

Also at the meeting, investors voted down a slate of shareholder resolutions, including those involving disclosure of political contributions and antibiotic use in meat production.

Reuters separately reported on Thursday that McDonald’s main French office was searched on May 18 as part of a tax probe. McDonald’s declined to comment on the search.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Finance

InnovationRobotics
We ‘don’t have enough manpower’ for the delivery boom, says Singapore-based robotics founder
By Angelica AngDecember 18, 2025
7 minutes ago
Trump
EconomyWhite House
After Trump used prime-time speech to deny economic reality, his aides reassured him he did great
By Josh Boak and The Associated PressDecember 18, 2025
47 minutes ago
Personal FinanceSavings accounts
Today’s best high-yield savings account rates on Dec. 18, 2025: Earn up to 5.00% APY
By Glen Luke FlanaganDecember 18, 2025
1 hour ago
Personal FinanceCertificates of Deposit (CDs)
Invest in CDs now to get up to 4.18% APY. Here are the best CD rates for Dec. 18, 2025
By Glen Luke FlanaganDecember 18, 2025
1 hour ago
Personal FinanceReal Estate
Current ARM mortgage rates report for Dec. 18, 2025
By Glen Luke FlanaganDecember 18, 2025
1 hour ago
Personal FinanceReal Estate
Current refi mortgage rates report for Dec. 18, 2025
By Glen Luke FlanaganDecember 18, 2025
1 hour ago

Most Popular

placeholder alt text
Economy
The $38 trillion national debt is to blame for over $1 trillion in annual interest payments from here on out, CRFB says
By Nick LichtenbergDecember 17, 2025
16 hours ago
placeholder alt text
Success
As millions of Gen Zers face unemployment, McDonald's CEO dishes out some tough love career advice for navigating the market: ‘You've got to make things happen for yourself’
By Preston ForeDecember 16, 2025
2 days ago
placeholder alt text
Economy
America's $38 trillion national debt 'exacerbates generational imbalances' with Gen Z and millennials paying the price, warns think tank
By Eleanor PringleDecember 16, 2025
2 days ago
placeholder alt text
Innovation
An MIT roboticist who cofounded bankrupt Roomba maker iRobot says Elon Musk's vision of humanoid robot assistants is 'pure fantasy thinking'
By Marco Quiroz-GutierrezDecember 16, 2025
2 days ago
placeholder alt text
AI
IBM, AWS veteran says 90% of your employees are stuck in first gear with AI, just asking it to ‘write their mean email in a slightly more polite way’
By Marco Quiroz-GutierrezDecember 16, 2025
2 days ago
placeholder alt text
AI
'Robots are going to be amongst us': Qualcomm exec says buckle up for the next 5 years. Your car is going to be the first shoe to drop
By Nino PaoliDecember 17, 2025
23 hours ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.