• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

The history of the Roomba

By
Jolie Kerr
Jolie Kerr
,
Brett Krasnove
and
Brett Krasnove
Brett Krasnove
Down Arrow Button Icon
November 29, 2013, 8:55 AM ET
This month iRobot (IRBT), the manufacturers of the Roomba, the robotic vacuuming system and cat-moving platform, introduced the Roomba 880 -- a souped-up model with rotating cylinders designed to literally chew up hair. The 880 boasts 50% more sucking power than previous models, which in the case of a vacuum is a good thing. On the occasion of the latest Roomba release, we take look back at this curious company and the product that put it on the map. Take a spin with us down memory lane.

1990: iRobot founded

Three roboticists from MIT, Colin Angle, Helen Greiner, and Rodney Brooks, founded iRobot, a company dedicated to the development and manufacturing of military and domestic robots, in Delaware, Md. The company is now publicly traded and based in Bedford, Mass, with more than 500 employees in offices in Massachusetts, California, the U.K., Hong Kong, and China. In 2012, iRobot teamed up with InTouch Health to debut a telemedicine robot, the RP-VITA.

1990-2001: Military and research robots

In 1991, a year after the company's founding, Genghis -- a test platform intended for use by researchers -- was introduced. iRobot's next product, Ariel, a land and sea mine removal system, debuted in 1996.

2002: The Roomba is introduced

After more than a decade of offering military products, iRobot debuts its first domestic robot -- the Roomba. The Roomba is an autonomous robotic vacuum cleaner, though it is not the first: The Electrolux Trilobite hit the market a year before. By 2004, a million Roombas had been sold. It is suspected, though not confirmed, than an equal number of Rosie the Robot references had been made by the media.

2005: The Scooba is introduced

The Scooba, Roomba's moppy counterpart, hits stores in limited quantities; the following year would see a broader release of the floor-washing robot. In that same year, iRobot stock begins trading on the NASDAQ; the company's ticker symbol is IRBT.

2006: The Dirt Dog is introduced

The Dirt Dog, a robotic shop vac designed to clean up shop debris -- including hardware like nuts and bolts -- from garage and workshop floors, hits the market a year after the introduction of the Scooba. Sadly, the marvelously named product was discontinued in 2010.

2007: The Looj and Verro robots introduced

The continuing quest to robotize dreaded chores sees the introduction of gutter and pool cleaning versions of the Roomba, the Looj and Verro models. Unlike other iRobot products, the Looj does not operate autonomously but rather is user-operated by remote control. In the same year, the iRobot Create is introduced for use by hobbyist roboticists. While explicitly intended for the development of robotics, the Create offered a platform on which Roomba hackers could experiment with everything from spirographs to musical instruments.

2008: The Roomba pet series is launched

And with it, a million YouTube videos of cats riding Roombas.

2010: Neato and Mint robot vacuums introduced

Serious competition to the Roomba arrives in the form of the Neato and the Mint robotic cleaning systems. The Mint robot vacuum, manufactured by Evolution Robotics, distinguishes itself by being more Swiffer than Hoover; the Neato could boast of more power (but less sensitivity) than the Roomba.

2012: iRobot buys Evolution Robotics

On the occasion of the Roomba's 10th birthday, iRobot ponied up $74 million to acquire the parent company behind the Mint robot, Evolution Robotics. Quite a generous birthday present, though the company had revenue in excess of $400 million for the year. In August of the following year, iRobot introduced a rebranded Mint robot sweeper under the name Braava.

September 2013: A court battle escalates

In an effort to protect its share of the $6 billion market for high-end vacuums -- defined as any unit costing more than $200 -- of which robotic systems account for 15%, iRobot takes legal action against its competitors. A German court grants iRobot a preliminary injunction against competitor Shenzhen Silver Star, the Chinese concern behind the MyGenie line of what are dubbed "intelligent floor vacuums," for patent infringement. In a dramatic turn, according to iRobot's own press release on the matter, MyGenies were seized from the floor of the IFA tech trade show in Berlin.

November 2013: The Roomba 880 Debuts

Just in time for the holiday season, the latest Roomba model carries a hefty price tag -- a whopping $699.99 -- that might deter otherwise eager buyers. Here's to hoping Santa feels extra generous this year.
About the Authors
By Jolie Kerr
See full bioRight Arrow Button Icon
By Brett Krasnove
See full bioRight Arrow Button Icon
By Brett Krasnove
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in

Personal FinanceCertificates of Deposit (CDs)
Best certificates of deposit (CDs) for January 2026
By Glen Luke FlanaganJanuary 6, 2026
2 hours ago
AIRecruiting
To ease recruiters’ fears of being replaced by AI, Zillow experimented with ‘prompt-a-thons.’ Now the real estate giant has 6 new recruitment tools
By Paige McGlauflin and HR BrewJanuary 6, 2026
2 hours ago
Kevin O'Leary
Arts & EntertainmentHollywood
Shark Tank’s ‘Mr. Wonderful’ Kevin O’Leary learned the hard way that movie sets don’t work like boardrooms on Marty Supreme
By Marco Quiroz-GutierrezJanuary 6, 2026
2 hours ago
lurie
North AmericaSan Francisco
‘We took our business community for granted,’ San Francisco’s new mayor admits to city’s failings, but vows not to move fast and break things
By Nick LichtenbergJanuary 6, 2026
2 hours ago
Real EstateHousing
NYC fights sale of bankrupt rentals after Mamdani blasts living conditions
By Jonathan Randles and BloombergJanuary 6, 2026
3 hours ago
tariff
EconomyTariffs and trade
Trump may be raising your taxes with his tariffs but he could actually cut inflation with them, too, SF Fed says
By Jake AngeloJanuary 6, 2026
3 hours ago

Most Popular

placeholder alt text
Personal Finance
Janet Yellen warns the $38 trillion national debt is testing a red line economists have feared for decades
By Eva RoytburgJanuary 5, 2026
1 day ago
placeholder alt text
AI
Experienced software developers assumed AI would save them a chunk of time. But in one experiment, their tasks took 20% longer
By Sasha RogelbergJanuary 5, 2026
1 day ago
placeholder alt text
Success
Blackstone exec says elite Ivy League degrees aren’t good enough—new analysts need to 'work harder' and be nice 
By Ashley LutzJanuary 5, 2026
1 day ago
placeholder alt text
Energy
‘Big Short’ investor Michael Burry says toppling of Venezuela’s Maduro will weaken Russia’s global standing as its oil ‘just became less important’
By Marco Quiroz-GutierrezJanuary 5, 2026
1 day ago
placeholder alt text
Personal Finance
Current price of silver as of Monday, January 5, 2026
By Joseph HostetlerJanuary 5, 2026
1 day ago
placeholder alt text
Economy
Under Biden, America got 150 countries to agree a 15% global corporate tax. Under Trump, America gets an exemption
By Fatima Hussein and The Associated PressJanuary 5, 2026
1 day ago