• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Tech

Eye on A.I.— Artificial Intelligence: From Mars to Earth

By
Jonathan Vanian
Down Arrow Button Icon
By
Jonathan Vanian
Down Arrow Button Icon
March 26, 2019, 7:00 AM ET
Welcome to Fortune's Eye on A.I. newsletter.
Welcome to Fortune's Eye on A.I. newsletter.ESA/Getty Images

If you need convincing that artificial intelligence will transform the world, I’d like to take you on a trip to Mars.

Well, not the planet, but Amazon CEO Jeff Bezos’s annual invite-only MARS conference last week in Palm Springs that takes its name from its focus on machine learning, automation, robotics, and space. Over 200 of the world’s leading scientists and technologists gathered to discuss their latest far-out research, a nerve-racking experience for those who presented in front of Bezos himself.

A.I., and its ability to make sense of data, was a common theme. But while it’s easy to dream about the future of A.I., and all the benefits it will supposedly bring, our present day version has room for improvement.

Speakers covered topics like the future of personalized medicine, the use of drone sailboats to forecast catastrophic storms, and the possibility of sending humans to Mars. All of these scenarios depend on computers crunching enormous amounts of data.

As Daphne Koller, co-founder of online learning service Coursera, explained, the cutting-edge analysis used to parse data collected by computers and sensors will likely bleed further into other areas—in her case the biological sciences. This means breakthroughs in healthcare, finance, and any industry that’s informed by data, which is to say, every industry.

At least that’s the hope.

But many conference attendees, including A.I. researchers, executives, and even artists, told me they’re concerned about some of A.I.’s recent stumbles. Consider the problem of A.I. trained on datasets in which certain ethnic groups are underrepresented. This problem can lead to facial-recognition software that works better on people with lighter than darker skin.

While the conference clearly inspired the technologists and scientists to think big, their casual conversations on the sidelines revealed that they are still scratching their heads over many facets of artificial intelligence and the potential problems the technology creates. It’s a confusing, complicated world, and these top researchers are still as perplexed as many of us civilians about how to solve these riddles.

But ultimately, these top scientists, like many business leaders, are hopeful that A.I. will lead to a better future.

As the curator for Fortune’s new weekly Eye on A.I. newsletter, my goal is to give you an overarching view of artificial intelligence, showing you where it excels and where it fails. That includes all of its derivatives like machine learning, deep learning, and neural networks. Don’t worry, I’ll explain what they are and how they’re different from one another.

I’ve covered business and technology for nearly a decade, and am still learning new things every day about artificial intelligence. I’m looking forward to exploring and sharing this critical topic with you.

Please let me know what you want to hear about, what fascinates you, and what it is about A.I. that keeps you up at night. You can sign up for Eye on A.I. here.

Jonathan Vanian
@JonathanVanian
jonathan.vanian@fortune.com

A.I. IN THE NEWS

Unhealthy A.I. Insurance companies, medical device makers, and hospitals could use A.I. to overcharge patients and other organizations, reports The New York Times. Harvard and M.I.T. researchers worry that healthcare companies may use so-called adversarial attacks to fool A.I. systems that are trained to recognize the contents of medical images. “If an insurance company uses A.I. to evaluate medical scans, for instance, a hospital could manipulate scans in an effort to boost payouts,” the Times wrote.

India’s data-labeling boom. India is home to several companies focused on labeling and annotating data, a necessary task for machine learning to work well, according to India tech news outlet Factor Daily. Some of the companies profiled in the story include iMerit, which labels data for customers like Microsoft and eBay, and Playment, whose clients include Samsung and Alibaba.

About our China A.I. plans… A top Pentagon official plans to meet with Google to discuss his concerns about the search giant’s A.I. efforts in China, Politico reported. Gen. Joseph Dunford said during an event that Google’s work “indirectly benefits the Chinese military and creates a challenge for us in maintaining a competitive advantage.”

Facebook’s A.I. can’t recognize violent videos. Facebook said that its A.I. systems failed to detect a video of the recent mosque shootings in New Zealand. One reason was because the social networking giant doesn’t have enough similar shooting videos to train its A.I. systems to automatically recognize violent attacks, an executive explained.

Colorado companies are getting “smarter.” Colorado is experiencing a rise in startups specializing in A.I. that helps workers (although their technology may replace some as well), reports Colorado Public Radio. One company, AMP Robotics, uses deep learning to train robots to recognize and sort through garbage at waste facilities.

CUTTING THROUGH THE HYPE

Invest in the basics. Although many companies want to quickly put machine learning to use, it’s important that they first have some basic data crunching technology in place. Technical publisher O’Reilly hammered that point home in a report that found companies interested in machine learning are spending most of their time building or evaluating tools for collecting, cleaning, and storing data — all of which is a critical for getting quality results.

Chatbots are mostly all talk. Machine-learning powered chatbots were all the rage a few years ago, with some companies saying that Siri-like digital assistants could replace customer service workers. Trade publication DevOps.com, however, believes that chatbots are still an “aspirational” technology that are only able to respond to the most rudimentary and simplest of questions.

EYE ON A.I. TALENT

Pinterest has hired Jeremy King to be the social media service’s head of engineering. King, formerly the chief technologist at Walmart, will help oversee Pinterest’s data-intensive technology, including computer vision projects and personalized shopping recommendations.

Former Pinterest CTO Vanja Josifovski has joined Airbnb to become the CTO of home-rental and travel service’s core business, Airbnb Homes. Airbnb told tech news site VentureBeat that the hire is intended to bring the company’s tech projects, like artificial intelligence, under one leader.

Sacramento Bee reporter Brad Branan is leaving journalism to become a data scientist for the state of California. He said on Twitter that he would lead an unspecified study for California’s Department of Veterans Affairs.

EYE ON A.I. RESEARCH

A.I. in the air. Iowa State University researchers published a paper on how A.I. could benefit the airline industry. Their paper describes how the A.I. technique of reinforcement learning—in which computers learn by trial and error—could help airlines better predict their revenue by taking into account variables like people cancelling their trips or airlines overbooking flights.

Fine-tuning cellular networks with A.I. University of Texas researchers published a paper detailing how reinforcement learning could be used to calibrate certain antenna settings to improve cellular networks. This new approach may be better than current methods in which telecom workers manually tweak the settings using their own “trial and error,” the paper said.

Deep learning as a parking attendant tool. Researchers from M.I.T.’s Senseable City Lab published a paper detailing the use of deep learning for monitoring cars in parking lots. The researchers, who used deep learning techniques to analyze three days of video footage of a street parking near M.I.T.’s campus, said their system was able to better guess the number of cars in nearby parking lots than conventional methods.

FORTUNE ON A.I.

Google Celebrates Bach's Birthday With Its First A.I.-Powered Doodle - By Natasha Bach

To Design Great A.I., Get 'Covered in Blood' - By Timothy McDonald

Nvidia Has a Cheap A.I.-Focused Computer for the Do-it-Yourself Crowd - By Aaron Pressman

Buying Stock in Tech Building Blocks - By Robert Hackett

Intel Is Building an Exascale Supercomputer to Dominate Cancer Research and Climate Modeling - By  Alyssa Newcomb

Make Your March Madness Bracket Pick With Big Data's Help - By Chris Morris

Most Companies Aren't Ready for California's Tough New Privacy Law - By Danielle Abril

BRAIN FOOD

Who owns A.I. creations? As A.I. matures, it’s likely that computers will get better at making original art, songs, articles, and other creative work that people have typically created. But law policy expert Krista Cox explains in the legal publication Above The Law that these A.I. creations may test the limits of existing intellectual property and copyright laws in the U.S.

Consider an A.I. system that’s been trained on a corpus of copyrighted novels to create its own literature. Cox writes that it might be impossible to obtain permission to use every single book to train the neural networks, the software at the heart of deep learning. She asks, “Would the use of copyrighted works in these training sets be considered a fair use?”

We’ll have to let the courts decide when the time comes.

About the Author
By Jonathan Vanian
LinkedIn iconTwitter icon

Jonathan Vanian is a former Fortune reporter. He covered business technology, cybersecurity, artificial intelligence, data privacy, and other topics.

See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Tech

Late Apple cofounder Steve Jobs
SuccessCareers
Steve Jobs sold his Volkswagen to raise $1,300 for Apple’s first computer—he became a millionaire just two years later at 23
By Emma BurleighDecember 19, 2025
13 minutes ago
Yann LeCun smiles and adjusts his glasses
AIVenture Capital
AI whiz Yann LeCun is already targeting a $3.5 billion valuation for his new startup—and it hasn’t even launched yet
By Dave SmithDecember 19, 2025
14 minutes ago
David Baszucki with his thumbs up
SuccessCareer Advice
Roblox CEO David Baszucki says the best career advice he’s ever been given is to outright ignore the advice of others
By Preston ForeDecember 19, 2025
16 minutes ago
Graphite team standing in an office
AICoding
Exclusive: Cursor acquires code review startup Graphite as AI coding competition heats up
By Beatrice NolanDecember 19, 2025
1 hour ago
AIAWS
Amazon’s AWS launched a gen AI innovation lab for customers two and a half years ago. Here’s what it’s learned about going from pilot to production
By John KellDecember 19, 2025
2 hours ago
Stephen Witt
AIbooks
‘The rocket ship keeps going off’: inside the Nvidia phenomenon with author Stephen Witt
By Nick LichtenbergDecember 19, 2025
2 hours ago

Most Popular

placeholder alt text
Economy
The $38 trillion national debt is to blame for over $1 trillion in annual interest payments from here on out, CRFB says
By Nick LichtenbergDecember 17, 2025
2 days ago
placeholder alt text
Future of Work
LinkedIn CEO says it's 'outdated' to have a five-year career plan: It's a 'little bit foolish' considering the pace AI is changing the workplace
By Sydney LakeDecember 18, 2025
1 day ago
placeholder alt text
Success
As graduates face a ‘jobpocalypse,’ Goldman Sachs exec tells Gen Z they need to know their commercial impact 
By Preston ForeDecember 18, 2025
1 day ago
placeholder alt text
AI
Meta's 28-year-old billionaire prodigy says the next Bill Gates will be a 13-year-old who is 'vibe coding' right now
By Eva RoytburgDecember 19, 2025
6 hours ago
placeholder alt text
Economy
‘This is a wacky number’: economists cry foul as new government data assumes zero housing inflation in surprising November drop
By Eva RoytburgDecember 18, 2025
22 hours ago
placeholder alt text
Success
As millions of Gen Zers face unemployment, McDonald's CEO dishes out some tough love career advice for navigating the market: ‘You've got to make things happen for yourself’
By Preston ForeDecember 16, 2025
3 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.