• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Sinclair Broadcasting

Sinclair TV Group Requires Local News Anchors to Echo President Trump in Bashing ‘Fake News’

By
Emily Price
Emily Price
Down Arrow Button Icon
By
Emily Price
Emily Price
Down Arrow Button Icon
March 8, 2018, 3:14 PM ET

Sinclair Media Group, one of the largest local TV station owners, is reportedly requiring its anchors to read promotional messages on air that many are calling “pro-Trump propaganda.”

The script, which is required to be read during news time rather than using up commercial spots, includes anchors saying they’re “extremely proud of the quality, balanced journalism that [proper news brand name of local station] produces.” The anchors are then supposed to follow by saying, “But I’m [we are] concerned about the troubling trend of irresponsible, one-sided news stories plaguing our country.”

The message continues: “The sharing of biased and false news has become all too common on social media. More alarming, national media outlets are publishing these same fake stories without checking facts first. Unfortunately, some members of the national media are using their platforms to push their own personal bias and agenda to control ‘exactly what people think’ … This is extremely dangerous to our democracy,” CNN reports.

The anchors are then told to close the statement by saying that their station pursues the truth and “We understand Truth is neither politically ‘left or right.’ Our commitment to factual reporting is the foundation of our credibility, now more than ever.”

A staffer who wished to remain anonymous told CNN that everyone at the station was uncomfortable reading the script. While the message isn’t explicitly political in nature, many feel the message of “fake news” echos President Donald Trump’s often-inaccurate accusation about “fake news.”

Sinclair employees also claim they have been forced to air stories during newscasts that have nothing to do with their local audience and instead advance hot-button topics for conservatives.

Sinclair, which is known for its right-leaning news, owns or operates 173 local television stations across the country.

About the Author
By Emily Price
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.