• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceBitcoin

Bitcoin: In, Stocks: Out, Close to One-Third of Millennials Say

By
Lisa Marie Segarra
Lisa Marie Segarra
Down Arrow Button Icon
By
Lisa Marie Segarra
Lisa Marie Segarra
Down Arrow Button Icon
November 8, 2017, 1:57 PM ET

A new survey found that millennials are moving away from traditional investment options – and toward cryptocurrency.

Bitcoin is now the new favorite investment vehicle for people age 18 to 34, rather than stocks, according to a survey from Blockchain Capital, a venture capital firm. About 30% of millennials said they would prefer $1,000 worth of Bitcoin over $1,000 in government bonds or stocks, Bloomberg reported. Only 2% of Americans actually own or have owned Bitcoin or another cryptocurrency.

While the investment has proved volatile at times, Bitcoin has had an extremely successful year. It’s been breaking records and helped push the larger cryptocurrency market over $200 billion, Bloomberg noted. Bitcoin also closed at an all-time high of $7,372 Monday. It was worth around $700 just a year ago.

The survey also found that younger Americans are more aware of the investment option. About 42% of millennials are familiar with Bitcoin compared to 15% of those 65 and over. The study included responses of 2,000 people.

About the Author
By Lisa Marie Segarra
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

trump
CommentaryOil
Something will cause inflation to go up this year, but it’s not oil
By March 9, 2026
1 hour ago
EnergyIran
Stocks stage massive upside reversal as oil plunges after Trump says Iran war ‘could be over soon’
By Eva RoytburgMarch 9, 2026
1 hour ago
A woman in a red coat holds up a sign that says, "Shouldn't hurt to be a nurse."
EconomyLabor
Health care has been propping up a shaky labor market. For the first time in over four years, the sector shed thousands of jobs
By Sasha RogelbergMarch 9, 2026
2 hours ago
Real Madrid player Jude Bellingham pours water on his face during a break
Arts & EntertainmentWorld Cup
The 2026 World Cup will bring a uniquely American sports tradition to the beautiful game: Mid-match ad breaks
By Tristan BoveMarch 9, 2026
2 hours ago
People wait outside a building
AIJobs
AI layoffs are coming. The problem may be compounded because nearly 75% of people don’t apply for unemployment benefits
By Jacqueline MunisMarch 9, 2026
3 hours ago
CryptoBitcoin
Strategy buys $1.3 billion of Bitcoin using mostly common stock
By Melos Ambaye and BloombergMarch 9, 2026
3 hours ago

Most Popular

placeholder alt text
Success
Gen Z graduates who majored in ‘AI-proof’ careers like pharmacy, biology, and education are making less than $50,000 after graduation
By Emma BurleighMarch 6, 2026
3 days ago
placeholder alt text
Success
This AI founder who quit her 9-to-5 law job has a warning for anyone dreaming of doing the same: 'I'm working harder now than I ever did'
By Emma BurleighMarch 8, 2026
2 days ago
placeholder alt text
AI
Anthropic just mapped out which jobs AI could potentially replace. A 'Great Recession for white-collar workers' is absolutely possible
By Jake AngeloMarch 6, 2026
3 days ago
placeholder alt text
Real Estate
Billionaires Elon Musk and Mark Zuckerberg used mortgages to buy multimillion-dollar mansions. Here’s why that’s a savvy financial decision
By Sydney LakeMarch 9, 2026
6 hours ago
placeholder alt text
Energy
'Nightmare scenario' looms as global markets head for the biggest oil output disruption in history, top energy guru warns
By Jason MaMarch 8, 2026
1 day ago
placeholder alt text
Energy
Forget the U.S. Navy. The best protection for ships traveling through the Strait of Hormuz may be claiming to be a 'Chinese' or 'Muslim' vessel
By Jason MaMarch 7, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.