• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
RetailHasbro

Hasbro Sales Get a Boost from Disney Princess Dolls

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
October 17, 2016, 10:45 AM ET
A young girl looks at a doll based on the Disney animated film, The Princess and the Frog.
Photograph by Mel Melcon—Los Angeles Times via Getty Images

Hasbro reported better-than-expected quarterly revenue and profit, helped by strong demand for Disney Princess, Frozen, and Trolls dolls.

The No. 2 U.S. toymaker’s shares rose about 3.4% to $78.75 in premarket trading on Monday.

Net revenue in toys targeted at girls—Hasbro’s second-largest business—jumped 56.7% in the third quarter ended Sept. 25, driven by a rise in shipments of Disney Princess, Frozen, and Dreamworks’ Trolls dolls as well as growth in Baby Alive and Furby toys.

Trolls dolls hit shelves in August, ahead of a Nov. 4 release of the DreamWorks film Trolls.

Rival toymaker Mattel lost the lucrative contract for dolls based on Walt Disney Co’s princesses such as Cinderella and Snow White to Hasbro in 2014.

 

Net income attributable to Hasbro rose to $257.8 million, or $2.03 per share from $207.6 million, or $1.64 per share, a year earlier. Analysts on average had expected $1.74 per share, according to Thomson Reuters I/B/E/S.

The Pawtucket, Rhode Island-based company’s revenue rose 14.2% to $1.68 billion, handily beating the average analyst estimate of $1.56 billion.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Retail

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Retail

powell
CommentaryInflation
Yes, companies can stay profitable without raising prices — here’s how
By Jerry HaarMarch 14, 2026
1 hour ago
A man with a grocery cart peruses a dairy aisle in Costco.
LawTariffs
Americans are demanding refunds from the $180 billion in tariffs they paid for, and they’re suing companies like Costco to make it happen
By Sasha RogelbergMarch 13, 2026
17 hours ago
Close up shot of Modern IT crime: a hacker uses spyware to leak confidential data, posing a serious threat to network security.
AIAmazon
Amazon puts humans further back in the loop as its retail website crashes from ‘inaccurate advice’ that an AI agent took from an old wiki
By Eva RoytburgMarch 12, 2026
2 days ago
glp-wonderful
SuccessRestaurants
Ozempic mania has even Olive Garden and The Cheesecake Factory cutting back on portion sizes
By Dee-Ann Durbin and The Associated PressMarch 12, 2026
2 days ago
RetailRetail
The ‘Singapore-washing’ strategy starts to unwind as both China and the U.S. closely scrutinize corporate roots
By Angelica AngMarch 9, 2026
5 days ago
tariff
North AmericaTariffs
Tariff refund process could be ready by the spring, customs official says
By Mae Anderson and The Associated PressMarch 9, 2026
5 days ago

Most Popular

placeholder alt text
Personal Finance
The national debt isn't $39 trillion. One economist says it's actually $100 trillion
By Nick LichtenbergMarch 13, 2026
1 day ago
placeholder alt text
Success
When Jamie Dimon was fired from Citigroup, his daughters asked: 'Will we be homeless? Can I still go to college? Can I have your phone?'
By Eleanor PringleMarch 13, 2026
1 day ago
placeholder alt text
North America
The U.S. Mint dropped the olive branch from the dime. What does that mean for the country?
By Catherina GioinoMarch 12, 2026
1 day ago
placeholder alt text
Economy
'This cannot be sustainable': The U.S. borrowed $50 billion a week for the past five months, the CBO says
By Eleanor PringleMarch 10, 2026
4 days ago
placeholder alt text
AI
Morgan Stanley warns an AI breakthrough Is coming in 2026 — and most of the world isn't ready
By Nick LichtenbergMarch 13, 2026
1 day ago
placeholder alt text
Economy
Trump's immigration crackdown is backfiring by hurting the U.S.-born workers it was meant to help, data shows
By Sasha RogelbergMarch 10, 2026
4 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.