• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceBrexit

British Consumer Morale Just Had Its Biggest Drop in 26 Years

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
July 29, 2016, 1:39 PM ET
TOPSHOT-FRANCE-EU-PARLIAMENT-POLITICS
TOPSHOT - Former leader of the United Kingdom Independence Party (UKIP) Nigel Farage reacts as he arrives for a voting session at the European Parliament during the monthly session at the EU Parliament in Strasbourg, on July 5, 2016. European Commission head Jean-Claude Juncker sharply criticised politicians Nigel Farage and Boris Johnson as the "sad heroes" of Brexit who backed out of leading Britain through the EU exit they had campaigned for. "Patriots don't resign when things get difficult, they stay," he added. / AFP / FREDERICK FLORIN (Photo credit should read FREDERICK FLORIN/AFP/Getty Images)Photo by Frederick Florin/AFP/Getty Images

British consumer morale suffered its sharpest drop in more than 26 years after last month’s decision by voters to leave the European Union, according to figures that are likely to embolden Bank of England policymakers to take action next week.

Market research firm GfK said its gauge of consumer confidence fell to -12 from -1 in June, the biggest drop since March 1990 – when Margaret Thatcher was prime minister and Britons were reeling from interest rates rising to 15 percent.

The comparison ends there, however. Economists expect the Bank of England to cut rates to a new low of 0.25 percent next week and possibly revive its bond-buying program, spurred by plunging business and consumer morale since the June 23 vote.

Consumer spending has been a key pillar of economic growth, so the BoE will likely be concerned that Britain’s headline gauge of consumer mood has fallen so sharply, even if the actual level of the GfK is still around levels seen in late 2013.

Business surveys overnight offered a mixed picture. A survey of manufacturers from industry group EEF showed business confidence dropped in factories across Britain, particularly in south-east England and Wales.

 

But a Lloyds Banking Group survey showed business confidence regained some lost ground after falling to a four-and-a-half-year low immediately following the referendum.

“The latest GfK consumer confidence survey adds to the evidence from other post-referendum surveys that have warned of a potentially sharp correction in the economy,” said RBC economist Sam Hill.

The GfK survey was worse than all forecasts in a Reuters poll that suggested consumer confidence would tick up from a reading of -9 in a one-off “Brexit special” version of the survey published three weeks ago.

Separate BoE data showed consumer lending expanded last month at the fastest pace since 2005 although a gradual slowdown in the number of mortgage approvals persisted into June.

“The broader picture underscores the story told by the Q2 GDP numbers earlier this week – the economy was shrugging off political uncertainty in the run-up to the referendum,” said Elizabeth Martins, an economist at HSBC.

Official figures this week showed Britain’s economy expanded 0.6 percent in the three months up to its vote to leave the European Union, although most of this reflected a surge in output during April.

“The post-referendum indicators suggest that this strength has fallen away since the result,” Martins added, citing the GfK survey as an example.

The BoE lending figures mostly reflect lending that took place before the vote, but there are signs that the Brexit decision has already had an impact on the property market.

London-focused estate agent Foxtons blamed a 42 percent drop in first-half profit on the referendum, saying it led to a fall in transactions which is likely to last until the end of the year.

The GfK survey showed pessimism about the economy’s prospects in the next 12 months rose to the highest level since April 2012, when Britain last flirted with recession.

Economists polled by Reuters earlier this month said it was more likely than not that Britain will fall into recession in the coming year.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

Macron
LawTariffs and trade
World shakes its weary head at more Trump tariff chaos as he ‘says a lot of things, and many of them aren’t true’
By Kim Tong-Hyung, Megan Janetsky and The Associated PressFebruary 21, 2026
2 hours ago
Real Estatefarming
Farmer turns down $15.7 million offer from data center developers: ‘It breaks my heart … the rest of every square inch is going to get built on’
By Jason MaFebruary 21, 2026
2 hours ago
trump
PoliticsTariffs and trade
Trump’s tariff fury continues as he moans about ‘ridiculous, poorly written, and extraordinarily anti-American decision’
By Michelle L. Price and The Associated PressFebruary 21, 2026
2 hours ago
PoliticsTariffs and trade
Trump’s plan B to impose new tariffs is also illegal because a balance-of-payments deficit doesn’t exist, trade experts say
By Jason MaFebruary 21, 2026
4 hours ago
EconomyTariffs and trade
Trump boosts new tariff rate to 15% a day after announcing 10%
By Wendy Benjaminson, Maria Paula Mijares Torres and BloombergFebruary 21, 2026
5 hours ago
PoliticsICE
At least 20 communities with large warehouses are stealth targets for massive ICE detention centers. ‘There was absolutely no warning’
By Heather Hollingsworth, Morgan Lee and The Associated PressFebruary 21, 2026
5 hours ago

Most Popular

placeholder alt text
Economy
Fed confirms it obeyed U.S. Treasury request for an unusual ‘rate check,’ weakening the dollar against foreign currencies
By Jim EdwardsFebruary 19, 2026
2 days ago
placeholder alt text
Innovation
The U.S. spent $30 billion to ditch textbooks for laptops and tablets: The result is the first generation less cognitively capable than their parents
By Sasha RogelbergFebruary 21, 2026
11 hours ago
placeholder alt text
Big Tech
Peter Thiel and other tech billionaires are publicly shielding their children from the products that made them rich
By Marco Quiroz-GutierrezFebruary 21, 2026
10 hours ago
placeholder alt text
AI
‘I’m deeply uncomfortable’: Anthropic CEO warns that a cadre of AI leaders, including himself, should not be in charge of the technology’s future
By Sasha RogelbergFebruary 19, 2026
2 days ago
placeholder alt text
Arts & Entertainment
Gen Zers and millennials flock to so-called analog islands 'because so little of their life feels tangible'
By Michael Liedtke and The Associated PressFebruary 20, 2026
1 day ago
placeholder alt text
AI
Sam Altman says the quiet part out loud, confirming some companies are ‘AI washing’ by blaming unrelated layoffs on the technology
By Sasha RogelbergFebruary 19, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.