• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
pubdesk

You Can Buy a Seat on This Thai Airline for Your Supernatural Doll

By
Jonathan Chew
Jonathan Chew
Down Arrow Button Icon
By
Jonathan Chew
Jonathan Chew
Down Arrow Button Icon
January 26, 2016, 10:17 AM ET
Child Angels Doll 2016
epa05124221 A picture made available on 25 January 2016 shows a Child Angels Dolls painted with holy gold sheets in its eyes and mouth, which were applied by Buddhist monks during a ritual, in Bangkok, Thailand, 24 January 2016. The new superstitious trend among Thai people involves carrying, talking and caring for factory-manufactured dolls (called 'Look Thep' in Thai). They believe the dolls hold children's spirits which bring good luck, wealth, blessing and protection from harm. Child Angels dolls owners worship and treat them as human infants by cradling, feeding and dressing up them up. Dolls cost from 2,000 Thai baht (55.65 US dollar or 51.47 euro) to 20,000 Thai baht (556.5 US dollar or 514.84 euro). The trend has even prompted Thai Smile Air to allow passengers to buy tickets for their Child Angels dolls, agreeing to serve them onboard drinks and food and several restaurants in Bangkok have announced they will serve children's meals to the dolls. EPA/RUNGROJ YONGRITPhotograph by Rungroj Yongrit — EPA

Passengers purchasing tickets on a Thai airline can now buy a seat for a hugely popular life-like doll that has owners treating them like real children.

The dolls, thought to possess supernatural powers, will also be served snacks and drinks on Thai Smile Airways, according to an internal memo as reported by Bloomberg. They will, however, be barred from sitting in exit rows, and owners who do not want to buy tickets for their dolls will have to treat them as carry-on luggage, added Bloomberg.

 

The dolls are known as ‘Luk Thep’, or ‘Child Angels’, and have become increasingly sought-after in Thailand. Around the same size as an infant, the dolls are thought to hold the spirits of child angels, and owners who take exceedingly good care of these dolls will receive good fortune, according to Bloomberg.

 

The dolls grew in popularity after a local DJ posted pictures with his doll, and said it brought him success, reported The Nation. The dolls now retail for anywhere between $2 and $300, and owners have been bringing them grocery shopping and even out to restaurants to eat their own specially-served children meals.

Thai airline allows superstitious passengers to buy seats for 'lucky' dolls #Thailand https://t.co/lrTTIaNZpn pic.twitter.com/D1nbdvt8jx

— Thai-Asia Bulletin (@asia_bulletin) January 25, 2016

The Thai Smile Airways guidelines were issued after more than 40 passengers had brought their dolls on-board in the past three months, reported The Bangkok Post. Some were unhappy when they were asked to put their dolls in the overhead compartments or under seats.

About the Author
By Jonathan Chew
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Economy
'I just don't have a good feeling about this': Top economist Claudia Sahm says the economy quietly shifted and everyone's now looking at the wrong alarm
By Eleanor PringleJanuary 31, 2026
3 days ago
placeholder alt text
Big Tech
The Chan Zuckerberg Initiative cut 70 jobs as the Meta CEO’s philanthropy goes all in on mission to 'cure or prevent all disease'
By Sydney LakeFebruary 1, 2026
2 days ago
placeholder alt text
Future of Work
Ford CEO has 5,000 open mechanic jobs with up to 6-figure salaries from the shortage of manually skilled workers: 'We are in trouble in our country'
By Marco Quiroz-GutierrezJanuary 31, 2026
3 days ago
placeholder alt text
Success
U.S. Olympic gold medalist went from $200,000-a-year sponsorship at 20 years old to $12-an-hour internship by 30
By Orianna Rosa RoyleFebruary 1, 2026
2 days ago
placeholder alt text
Economy
Musk’s fantasy for a future where work is optional just got more real: U.K. minister calls for universal basic income to cushion AI-related job losses
By Sasha RogelbergFebruary 1, 2026
2 days ago
placeholder alt text
Success
Ryan Serhant starts work at 4:30 a.m.—he says most people don’t achieve their dreams because ‘what they really want is just to be lazy’
By Preston ForeJanuary 31, 2026
3 days ago

Latest in

EconomyManufacturing
Indonesia’s Danantara bets a new $6 billion SOE can save a textile industry from Trump tariffs and foreign competition
By Angelica AngFebruary 2, 2026
1 hour ago
karp
AIMarkets
‘We are an n of 1’: Palantir hails ‘incredible’ earnings as stock rockets nearly 8% after hours
By Nick LichtenbergFebruary 2, 2026
5 hours ago
Man speaking with a blue background.
AIElon Musk
Elon Musk’s SpaceX buys xAI in stunning deal valued at $1.25 trillion ahead of looming IPO
By Amanda GerutFebruary 2, 2026
5 hours ago
altman
AIMarkets
Oracle said it was ‘highly confident in OpenAI’s ability to raise funds and meet its commitments.’ Cue the stock fall
By Eva RoytburgFebruary 2, 2026
5 hours ago
The Ally logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Ally Bank CD rates 2026
By Joseph HostetlerFebruary 2, 2026
7 hours ago
EnergyDevon Energy
Devon Energy CEO: ‘Stars align’ to acquire Coterra for nearly $26 billion as merger mania returns to the oilfield
By Jordan BlumFebruary 2, 2026
8 hours ago