• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Switzerland

World central banks on deflation alert as Swiss cut rate to -0.75%

By
Geoffrey Smith
Geoffrey Smith
Down Arrow Button Icon
By
Geoffrey Smith
Geoffrey Smith
Down Arrow Button Icon
January 15, 2015, 6:43 AM ET

Switzerland stunned global financial markets Thursday, slashing its official interest rate to -0.75% and abandoning its attempts to cap the franc’s exchange rate against the euro, against a broader backdrop of central bank alarm at the slowing world economy.

The Swiss National Bank’s move is nothing short of a revolution in the world of finance: no central bank has ever set its official interest so low. In pushing rates so far into negative territory, it is consciously destroying the value of investments in the franc in an effort to scare off ‘hot money’ that has flooded the country in search of a ‘safe haven’ from turbulent global markets.

Such flows have been the bane of Switzerland since the start of the Eurozone debt crisis in 2010, pushing the franc up to a level that makes life near-impossible for the Swiss economy.

But the SNB’s move is also part of a broader wave of anxiety about deflation in large parts of the world economy, an anxiety that is growing as the collapse in oil prices drives prices relentlessly lower both at the factory gate and on Main St.

China’s producer prices fell for the 34th month in a row in December, dropping 3.3% on the year, while prices for industrial commodities such as iron ore performed even worse than oil last year. Fears for its economy rose again Thursday after data showing banks lent far less than expected in December.

India’s central bank also surprised markets Thursday by cutting its official interest rate by 0.25% to 7.75%, mainly because of the effect of falling energy prices. Analysts there expect further rate cuts to support growth soon.

Central banks usually like to ‘look through’ the impact of changes in commodity prices, which are historically volatile and notoriously difficult to predict. But European Central Bank board member Benoit Coeuré had admitted this week that such a strategy was no longer possible.

“In the current environment, the continuous decline in oil prices increases the danger that people will lose confidence” that the ECB can stop deflation,” Coeuré said in an interview with the German paper Die Welt.

ECB President Mario Draghi, meanwhile, said in a separate interview Wednesday that the ECB was now ready to begin a program of “quantitative easing”, driving market interest rates (and the euro) lower by purchasing government bonds the Fed has done for the last six year.

The Fed is standing out from the rest of the crowd because it’s trying to tighten its policy this year, rather than loosen it. But even there, officials have taken fright at market movements so far this year and Chicago Fed Charles Evans stressed last week that “I don’t think we should be in a hurry to raise rates,” given that inflation is still running below the Fed’s target.

The SNB had previously tried to stop the euro falling below CHF1.20 with massive interventions on the currency markets. As it removed the floor Thursday, the euro fell 14% against the franc to trade at CHF1.03.

The SNB said in its statement that it would continue to intervene in the forex markets if necessary to stop the franc from rising too far, but noted that the dollar’s rise in recent months mean that the franc isn’t as generally overvalued as it was.

About the Author
By Geoffrey Smith
See full bioRight Arrow Button Icon
0

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
Personal Finance
Peter Thiel makes his biggest donation in years to help defeat California’s billionaire wealth tax
By Nick LichtenbergJanuary 14, 2026
2 days ago
placeholder alt text
Europe
Americans have been quietly plundering Greenland for over 100 years, since a Navy officer chipped fragments off the Cape York iron meteorite
By Paul Bierman and The ConversationJanuary 14, 2026
2 days ago
placeholder alt text
Health
The head of marketing at Slate posted on LinkedIn requesting cleaning services as a benefit at her company. The next day, HR answered her call
By Sydney LakeJanuary 15, 2026
1 day ago
placeholder alt text
Success
Despite a $45 million net worth, Big Bang Theory star Kunal Nayyar still works tough, 16-hour days—he repeats this mantra when he's overwhelmed
By Orianna Rosa RoyleJanuary 15, 2026
1 day ago
placeholder alt text
Economy
California's wealth tax doesn't fix the real problem: Cash-poor billionaires who borrow money, tax-free, to live on
By Nick LichtenbergJanuary 14, 2026
2 days ago
placeholder alt text
Politics
One year after Bill Gates surprised with the choice to close his foundation by 2045, he's cutting staff jobs
By Stephanie Beasley and The Associated PressJanuary 14, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.