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RetailNike

Olympics-USOC and Nike extend partnership through 2020

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Reuters
Reuters
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Reuters
Reuters
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November 24, 2014, 1:49 PM ET
2010 Olympic Winter Games
2010 OLYMPIC WINTER GAMES -- "Olympic Promo" -- Pictured: Apolo Ohno -- Photo: Trae Patton/NBCU Photo BankPhotograph by Trae Patton — NBC via Getty Images

By Mark Lamport-Stokes

U.S. sportswear company Nike will continue to sponsor the United States Olympic Committee(USOC) and its athletes until the end of 2020, the USOC said on Monday.

The sponsorship extension includes providing footwear and apparel for American athletes at the 2018 Olympic and Paralympic Winter Games in Pyeongchang, South Korea, and the 2020 Olympic and Paralympic Summer Games in Tokyo, Japan.

Nike will also outfit Team USA at the 2016 Olympic and Paralympic Summer Games in Rio de Janeiro as part of its previous contract with the USOC.

“Nike’s mission is to provide inspiration and innovation to every athlete and this is another opportunity to show our continued support of Team USA athletes and the U.S. Olympic Committee,” David Schriber, Nike’s vice president of marketing for North America, said in a statement.

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