American Apparel has been criticized for racy ads.
Courtesy of American Apparel
By Benjamin Snyder
August 13, 2014

In a move to further distance itself from scandal, the embattled retailer American Apparel on Wednesday announced that it had appointed Laura Lee, a Google executive, to its board of directors.

Lee, who runs East Coast content partnerships for Google (GOOG) and YouTube, is the second woman to serve in that capacity. Last month, American Apparel appointed Colleen Brown, an ex-Fisher Communications executive, as its first female director.

The move comes after Dov Charney, American Apparel’s founder and former CEO, was suspended for financial misconduct and the alleged sexual harassment of employees. In July, American Apparel received a $25 million loan from Standard General to help it avoid going bankrupt.

“Laura brings a deep understanding of the internet space and digital launch initiatives, combined with a strong background in major brand building and key partnership development, to the American Apparel board,” Brown said in a statement. “Laura will be a tremendous resource and will bring a fresh perspective to the company.”

A recent study found that corporate boards with female directors tend to perform better and help manage risk.

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