- Rank19
- Prev Rank18
- IndustryAirlines
- Industry Rank2*
- Prev Industry Rank2
- Overall Score5.58
- HQ CountrySingapore
- Website
The airline, which last year was chosen by Fortune readers as the best for business travelers, unveiled new premium economy cabins that were part of a $80 million collaboration with London-based JPA Design. The company took to social media to unveil the new cabins with a treasure hunt on Facebook, Twitter, and Instagram.
Nine Key Attributes of Reputation
| Innovation | 4 |
| People management | 2 |
| Use of corporate assets | 2 |
| Social responsibility | 6 |
| Quality of management | 5 |
| Financial soundness | 4 |
| Long-term investment value | 7 |
| Quality of products / services | 1 |
| Global competitiveness | 4 |