- Rank15
- Prev Rank14
- IndustryMotor Vehicles
- Industry Rank2
- Prev Industry Rank1
- Overall Score7.45
- HQ CountryGermany
- Website
The German automaker celebrates four consecutive years of record sales. It also fixed a security flaw that would have made it possible for hackers to unlock more than 2 million Rolls-Royce, Mini, and BMW vehicles. In May 2015, current CEO Norbert Reithofer, who has led the company since 2006, will step down to be come chairman. He will be replaced by Harald Krüger—BMW’s head of production—who will be the youngest CEO in the auto industry.
Nine Key Attributes of Reputation
Innovation | 1 |
People management | 2 |
Use of corporate assets | 2 |
Social responsibility | 2 |
Quality of management | 2 |
Financial soundness | 2 |
Long-term investment value | 2 |
Quality of products / services | 2 |
Global competitiveness | 2 |