- Rank8
- Prev Rank11
- IndustryConsumer Credit Card and Related Services
- Industry Rank1
- Prev Industry Rank1
- Overall Score7.42
- HQ CountryUSA
- Websitehttp://www.americanexpress.com
The credit card company made several moves signaling a more tech-filled future. It joined competitors in the launch of Apple Pay, to allow customers to use mobile devices to pay for purchases instead of having to reach into their wallets. It also announced a Membership Rewards Program relationship with Airbnb, and opened a new tech hub in Silicon Valley. While AmEx pulled in $35.99 billion in revenue in 2014, it also announced plans to cut more than 4,000 jobs in 2015.
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Nine Key Attributes of Reputation
| Innovation | 1 |
| People management | 1 |
| Use of corporate assets | 1 |
| Social responsibility | 1 |
| Quality of management | 1 |
| Financial soundness | 1 |
| Long-term investment value | 2 |
| Quality of products / services | 1 |
| Global competitiveness | 3 |
