Insights: WeWork Founders: Community is Our Business
Cofounders Rebekah Neumann and Adam Neumann stress the uniqueness of their community's culture.
[MUSIC PLAYING] ANDREW NUSCA: You've got a lot of customers, a lot of different kinds of customers. Could you talk about that a little bit? And try, again, let's try to ground this a little bit. Why do people come to you? ADAM NEUMANN: So we like to call them members, not customers. So if you're to-...