Apple announced three new M1 Macs and more.


Apple M1 event in 5 minutes

Tech

Apple announced three new M1 Macs and more.

M one M one has been optimized for our most popular low power systems, where small size and power efficiency are critically important. It is a stunningly capable chip, and it ushers in a whole new era. For the Mac. M one is the first system on Chip. Or as we'll see for the Mac, let me show you what that means. Until now, a Mac needed multiple chips to deliver all of its features. It had ships for the processor, oil security and memory. Now with them one, these technologies are combined into a single associate, delivering a whole new level of integration for most simplicity, efficiency and amazing performance. M one also features our unified memory architecture or, um A and one unifies its high bandwidth, low latency memory into a single pool within a custom package. As a result, all of the technologies and they're so she can access the same data without copying it between multiple pools of memory, this dramatically improved performance and power efficiency. The incredible performance of M one starts with the CPU, which features two types, of course, high performance on high efficiency. Each performance core is designed to find a single task or threat as efficiently as possible while maximizing performance. We've been advancing it year after year and now with the huge improvements and and one when it comes to low power silicon, our high performance score is the world's fastest CPU core. Anyone can deliver the peak performance of the piece of shit while using just one third of the power. When it comes to personal computers, anyone has the world's fastest integrated graphics. Big Sur introduces a bold new design, powerful updates for apps like safari in messages and the latest improvements to our industry leading privacy features. And by designing the whole system together, hardware and software were able to make the things you love about your Mac. Even better now, Mac Os Big Sur has incredible technologies that enable you to run a greater range of apps than ever before. First, our universal apps, for example, Omni Group is bringing universal versions of all of their great Mac apps, and Adobe is bringing universal versions of their apps starting with light room next month, and other flagship apps, including Photoshop early next year for existing apps that haven't yet upgraded to universal Big Sur includes an amazing new technology. Rosetta to on M one systems Rosetta seamlessly runs apps built for Intel based Macs. So even without an APP update, you can keep working on that Fusion 3 60 project and get to the next level and your favorite game. This is the new MacBook Air with M one. The new Air delivers all this performance without a fan. So no matter how intense the task, MacBook Air is completely silent. And that same incredible efficiency also delivers extraordinary battery life. With up to 15 hours of wireless Web browsing and up to an amazing 18 hours of video playback that's six hours longer than before. Apple's latest image signal processor comes to the Mac. This I S P delivers better noise reduction and greater dynamic range for sharper images and more detail in shadows and highlights, as well as improved auto white balance combined with ML enhanced face detection. So you look more natural on your face time calls. The air still starts at just 9 99 and for education, it starts with just 8 99 delivering way more value than ever before. This is the new Mac Mini. The tremendous level of integration offered by the system on a chip design of M one allows us to pack a remarkable amount of performance and capability into its compact design. If you compare Mac Mini to the top selling PC desktop in its price range, the mini is just 1/10 the size, and yet it's up to five times faster. It also makes Mac Mini a great machine for developers, scientists and engineers, utilizing deep learning technologies like tensorflow or create ML, which are now accelerated by M one. There's an array of I O, including two USB C ports that now support both Thunderball and us before Mac Mini now starts at just 6 99. That's $100 lower than the previous generation. Here's the new 13 inch MacBook pro with them. One. Our most popular and affordable macro pro dramatically changes your expectations of what a compact pro notebook can do. The new MacBook Pro also features an active cooling system. This allows it to sustain its remarkable pro performance when ripping through intensive tasks like video Transcoder in compressor. The new MacBook Pro delivers up to an incredible 17 hours for wireless Web browsing and up to 20 hours for video playback. That's 10 more hours than before, and that's the longest battery life ever in a Mac. The new Pro is still just 12 99 and just 11 99 for education.