Rank
23
Daimler AG
Dieter zetsche, CEO of Daimler, speaks to the media to announces financial results for the company for 2013 on February 6, 2013 in Stuttgart, Germany. Daimler's Mercedes-Benz unit raised sales in 2013 to reclaim ground lost to rival BMW in recent years.Thomas Niedermueller/Getty Images
- Rank
- Previous Rank
- CEODieter Zetsche
- Employees275087
- Websitewww.daimler.com
The maker of Mercedes Benz is trying to power through Europe's financial woes. Flat profits for 2012 were followed by a disastrous first quarter when the German luxury automaker posted a 60% drop in net income and lowered its 2013 forecast. Chief Dieter Zetsche expects results to improve later this year as a massive cost-cutting effort lifts Daimler's bottom line. A revamped flagship Mercedes S-Class hits U.S. showrooms this fall, but it faces stiff competition from market leader BMW and a newly revived Audi.
Key Financials
| Revenues | 14,688,630 |
| Profits | 78,329 |
| Assets | 2,148,375 |