Qu Honglun—China News Service/VCG via Getty Images

    China's rural population—around 589 million people—is larger than the entire U.S. population but constitutes an economy relatively untapped by e-commerce. JD.com is rectifying this by pioneering innovative delivery solutions for rural China. Most striking is its drone delivery program: To date, JD drone deliveries are servicing over 100 villages and have made more than 20,000 delivery runs. Ultimately, JD envisions combining unmanned planes and wingless drones to complete long distance and last-mile deliveries for rural areas. (It has also innovated in urban areas, with four-wheeled autonomous minicars that can avoid traffic and find uncongested routes.) CEO Liu Qiangdong claims that when the network is expanded nationwide it will save 70% on delivery costs. Those savings will benefit not just consumers but producers too, such as farmers who want to get their goods to urban markets quicker than trucking allows.

    Company Information

    Impact SegmentEconomic Opportunity/Financial Inclusion
    SectorTechnology
    IndustryInternet Services & Retailing
    CEORichard Liu
    Websitewww.jd.com
    Employees157,831
    Company TypePublic
    Revenues ($M) (Last Fiscal Year)$53,610
    Profits ($M) (Last Fiscal Year)$-23
    Market Value ($M)$50,158