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IMPW 2018-Belinda WongIMPW 2018-Belinda Wong
Courtesy of Starbucks
  • Title
    CEO, Starbucks China
  • Company
    Starbucks
  • Country
    China
  • Age
    47

Serving as CEO of Starbucks China means Wong, a Hong-Kong native, oversees the $22 billion global coffee chain’s fastest-growing market where a new Starbucks store opens every 15 hours. With 3,300 stores in China to date, she has a goal of opening 5,000 more by 2021, as Starbucks—once unrivaled in China—faces new competition from startups like Luckin Coffee. In addition to spearheading Starbucks’ torrid growth, Wong introduced a pioneering health insurance benefit and housing allowance for employees in June 2017, and in August 2018, her company teamed up with Alibaba to create a virtual Starbucks store for Chinese customers.

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Personal Information

Country
China
Previous Rank-
Newcomer?
NEW

Company Financials

2017 Profits
2,884.7
2017 Revenues
22,387
Market Value as of 08/30/18 ($M)
71,640