Skip to Content
  • Affiliation
    Tennis/Russia
  • Last Year's Rank
    9
  • Salary$3,544,222
  • Endorsements$20,000,000
  • Total Earnings$23,544,222

The Russian tennis star is the highest-paid female athlete on the planet. She has strong, complex endorsement relationships with Nike, Evian, Tag Heuer, Samsung, Cole Haan, Head, and Porsche. And none of that even includes the high fees she commands for appearances and licensing deals. Her candy company, Sugarpova, is now included among the toppings at Pinkberry stores. She only came in fourth in 2013 in WTA prize money, otherwise she would have been even higher on this list.

Fortune Data StoreLooking for leads, investment insights, or competitive intelligence?Get Premium Access