Skip to Content
  • Rank23
  • Previous Rank21
  • CEO
    Dieter Zetsche
  • Employees275,087
  • Website

The maker of Mercedes Benz is trying to power through Europe’s financial woes. Flat profits for 2012 were followed by a disastrous first quarter when the German luxury automaker posted a 60% drop in net income and lowered its 2013 forecast. Chief Dieter Zetsche expects results to improve later this year as a massive cost-cutting effort lifts Daimler’s bottom line. A revamped flagship Mercedes S-Class hits U.S. showrooms this fall, but it faces stiff competition from market leader BMW and a newly revived Audi.

Fortune Data StoreLooking for leads, investment insights, or competitive intelligence?Get Premium Access

Key Financials

$ Millions% change