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All hail the company that took a paperbound campus staple (the student “face book”) and turned it into a colossus of the social networking, oversharing, fact-challenged media and advertising landscape of today. Founder Mark Zuckerberg’s company has innovated repeatedly by enabling new ways to share first news about oneself, then photos and video, then content of common interest. It successfully transitioned from desktop to mobile and snatched up fast-growing Instagram at a bargain price. Now Facebook, with Oculus Rift, is focused on virtual reality—game-changing innovation in the making.

Company Information

Overall Score4
Internet Services and Retailing
Mark Zuckerberg
HQ Location
Menlo Park, Calif.
Revenues ($M) (Past 12 Months)$33,173
Profits ($M) (Past 12 Months)$13,155
Market Value as of Oct. 9, 2017 ($M)$500,974