The FORTUNE CEO Initiative
The FORTUNE CEO Initiative is dedicated to helping members find ways to promote social progress as part of their core business strategies.
Agenda
It is a critical moment for business and society. Capitalism can solve the toughest challenges we face. CEOs are passionate about developing a more human-centered approach to capitalism that takes into account the needs of all stakeholders, and delivers great shareholder returns. How can CEOs deliver profit and purpose? This conversation dives into one of the most important business questions of our times
“Purpose and profit” is no longer a platitude, but a marching order from employees and customers. An empowered workforce, innovation from diversity, climate commitment, and what’s good for the community require the CEO’s attention as much as the financials. During this major shift in corporate ideology, CEOs must balance standing up for their values, and those of stakeholders, without being sucked into a quagmire of notoriety. What are the incentives for CEOs to act, beyond superficial fixes that might invite skepticism? How far is too far when speaking out on polarizing issues? How can we leverage CEOs’ power to create a sense of shared purpose?
Innovation can be leveraged to change the world. We will hear from entrepreneurs who have had a positive social impact through activities that are part of their core business strategy.