A drugstore keeps customers healthy.
Walgreens’ “Balance Rewards for healthy choices” is a health care innovation disguised as a retail loyalty program. Customers earn rewards and discounts by executing tasks such as monitoring their glucose or blood pressure. BRhc claims over 850,000 active users, and peer-reviewed studies show associations between membership and healthier habits.
Food and Drug Stores
|Prior Year Rank||-|
|Revenues ($M) (Last Fiscal Year)||$131,537|
|Profits ($M) (Last Fiscal Year)||$5,024|
|Market Value ($M) as of 8/12/19||$46,963|