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    Reynolds American

Cameron’s second turn as CEO of Reynolds has been book-ended by the announcements of two deals: the purchase of Lorillard in 2014 and now the company’s proposed acquisition by BAT. How has Reynolds done during that span? At a time when smoking is in decline, the Lorillard deal has helped lift Reynolds profits by more than $4 billion (though the company’s most recent earnings didn’t fulfill analysts’ expectations). Cameron has announced that she will retire next year.