The Santa Monica gaming giant has ridden its industry’s growth to new highs over the past four years. It appears the sector may now be slowing. But Activision is looking past games: Its ambition is to become the 21st-century Walt Disney Co. Look no further than Activision’s heavy investments in e‑sports (the curious spectacle of watching professional gamers compete with one another in an arena) and in film and television studios to better capitalize on its popular game franchises.
Looking for leads, investment insights, or competitive intelligence?
News about Activision Blizzard
And Electronic Arts buys Respawn Entertainment for Over $400 Million.
Humvee-branded vehicles have been used for more than three decades by the U.S. military.
Despite so-so reviews, 'COD: WWII' is shaping up as an early hit.
It's a big esports deal.
Gamers on a budget have some hard choices to make