Brand Index Methodology
The Morning Consult Brand Index is an indicator of brand strength among consumers. Each Fortune 500 company receives a score based on a ratio of favorable to unfavorable impressions among U.S. adults and its overall favorability. This ensures that a score takes into account how well-liked a company is among people who have an opinion of it without penalizing companies that are not consumer-facing.
Morning Consult polls thousands of adults across the country each week. The surveys are conducted online using large, established online survey vendors. The data is weighted to approximate a nationally representative sample based on age, race/ethnicity, gender, educational attainment, region, annual household income, home ownership status and marital status.
The retailer that operates the Macy’s and Bloomingdales department store chains slipped 10 spots on this year’s list, but it ended fiscal year 2017 on a high note, reporting its first quarterly comparable sales increase since the end of 2014. After shuttering some 100 underperforming stores in the past year and seeing its headcount drop by 12% to 130,000, Macy’s is trying to stage a dramatic corporate turnaround amid a reckoning in traditional retail. Its comeback plan includes de-emphasizing discounting, ramping up exclusive products, and boosting its online shopping experience with services like faster delivery.
CEO
Jeffrey Gennette
CEO Title
Chairman & Chief Executive Officer
Sector
Retailing
Industry
General Merchandisers
HQ Location
Cincinnati
Website
Years on Fortune 500 List
24
Employees
130,000
SPONSOR CENTER
| $ millions | % change | |
|---|---|---|
| Revenues ($M) | $24,837 | -3.7% |
| Profits ($M) | $1,547.0 | 149.9% |
| Assets ($M) | $19,381 | |
| Total Stockholder Equity ($M) | $5,673 | |
| Market Value — as of March 29, 2018 ($M) | $9,065 |
| Profit as % of Revenues | 6.2% | |
| Profits as % of Assets | 8.0% | |
| Profits as % of Stockholder Equity | 27.3% |
| Earnings Per Share ($) | 5.04 | |
| EPS % Change (from 2016) | 153.3% | |
| EPS % Change (5 year annual rate) | 9.2% | |
| EPS % Change (10 year annual rate) | 9.8% |
| Total Return to Investors (2017) | -25.5% | |
| Total Return to Investors (5 year, annualized) | -5.4% | |
| Total Return to Investors (10 year, annualized) | 2.2% |
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- Market Cap: NaNB
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- 52 Week Change %: 0.00
- P/E Ratio: n/a
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